Zhongde Chen

dblp:223/6578 · DBLP profile ↗
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3ranked-venue papers
1as first author
3since 2021 · last 2024
0000-0002-4949-908XORCID · corroborated

Domains — the database's venue-derived domains; a paper can count in several

Databases, data management, data science and information retrieval · 3 · 1 first-author · 3 since 2021Artificial intelligence and machine learning · 1 · 1 first-author · 1 since 2021
YearPublicationVenuePosition
2024 GATS: Generative Audience Targeting System for Online Advertising
Zhongde Chen, Bo Zhang 0010, Yankun Ren, Xin Dong 0012, Lei Cheng 0005, Xinxing Yang, Jun Zhou 0011, Linjian Mo
SIGIR2
2024 Enhancing Sequential Recommenders with Augmented Knowledge from Aligned Large Language Models
abstract
Recommender systems are widely used in various online platforms. In the context of sequential recommendation, it is essential to accurately capture the chronological patterns in user activities to generate relevant recommendations. Conventional ID-based sequential recommenders have shown promise but lack comprehensive real-world knowledge about items, limiting their effectiveness. Recent advancements in Large Language Models (LLMs) offer the potential to bridge this gap by leveraging the extensive real-world knowledge encapsulated in LLMs. However, integrating LLMs into sequential recommender systems comes with its own challenges, including inadequate representation of sequential behavior patterns and long inference latency. In this paper, we propose SeRALM (Enhancing Sequential Recommenders with Augmented Knowledge from Aligned Large Language Models) to address these challenges. SeRALM integrates LLMs with conventional ID-based sequential recommenders for sequential recommendation tasks. We combine text-format knowledge generated by LLMs with item IDs and feed this enriched data into ID-based recommenders, benefitting from the strengths of both paradigms. Moreover, we develop a theoretically underpinned alignment training method to refine LLMs' generation using feedback from ID-based recommenders for better knowledge augmentation. We also present an asynchronous technique to expedite the alignment training process. Experimental results on public benchmarks demonstrate that SeRALM significantly improves the performances of ID-based sequential recommenders. Further, a series of ablation studies and analyses corroborate SeRALM's proficiency in steering LLMs to generate more pertinent and advantageous knowledge across diverse scenarios.
Yankun Ren, Zhongde Chen, Xinxing Yang, Lei Cheng 0005, Bo Zhang 0010, Linjian Mo, Jun Zhou 0011
SIGIR2
2022 CFS-MTL: A Causal Feature Selection Mechanism for Multi-task Learning via Pseudo-intervention
abstract
Multi-task learning (MTL) has been successfully applied to a wide range of real-world applications. However, MTL models often suffer from performance degradation with negative transfer due to sharing all features without distinguishing their helpfulness for all tasks. To this end, many works on feature selection for multi-task learning (FS-MTL) have been proposed to alleviate negative transfer between tasks by learning features selectively for each specific task. However, due to latent confounders between features and task targets, the correlations captured by the feature selection modules proposed in these works may fail to reflect the actual effect of the features on the targets. This paper explains negative transfer in FS-MTL from a causal perspective and presents a novel architecture called Causal Feature Selection for Multi-task Learning(CFS-MTL). This method incorporates the idea of causal inference into feature selection for multi-task learning via pseudo-intervention. It aims to select features with more stable causal effects rather than spurious correlations for each task by regularizing the distance between feature ITEs and feature importance. We conduct extensive experiments based on three real-world datasets to demonstrate that our proposed CFS-MTL outperforms state-of-the-art MTL models significantly in the AUC metric.
Zhongde Chen, Ruize Wu, Xin Dong 0012, Can Long, Yong He 0009, Lei Cheng 0005, Linjian Mo
CIKM1