VLDB 2026 Research / reviewers in the wild / expert
Manuel José Serra da Fonseca
dblp:320/2603
· DBLP profile ↗
13ranked-venue papers
2as first author
13since 2021 · last 2026
0000-0002-3290-8449ORCID · verified
Domains — the database's venue-derived domains; a paper can count in several
Applied, interdisciplinary, general and emerging computing · 13 · 2 first-author · 13 since 2021
| Year | Publication | Venue | Position |
|---|---|---|---|
| 2026 | Between Creativity and the Digital Market: Challenges Faced in Communication Agencies
Rosa Coelho, Manuel José Serra da Fonseca, Álvaro Cairrão, Rafael Mannarelli Neto, Teucle Mannarelli Filho, Jorge Esparteiro Garcia |
WorldCIST (5) | 2 |
| 2026 | Symbolic Construction and Digital Meaning Making in Skatewear Branding: Evidence from Instagram Communication
Manuel José Serra da Fonseca, Pedro M. Ferreira 0001, Paulo Ribeiro Cardoso, Jorge Esparteiro Garcia |
WorldCIST (5) | 1 |
| 2026 | Generation Alpha's Attitudes Toward Online and Offline Marketing Communication
Manuel José Serra da Fonseca, Lúcia Martins, Helena Sofia Rodrigues, Paulo Ribeiro Cardoso, José Gabriel Andrade, Álvaro Cairrão, Jorge Esparteiro Garcia |
WorldCIST (5) | 1 |
| 2026 | Determinants of Chatbot Adoption and Satisfaction: Drivers and Barriers
Bruna Temporão, Jorge Esparteiro Garcia, Helena Sofia Rodrigues, Manuel José Serra da Fonseca |
WorldCIST (5) | 4 |
| 2023 | The City Makes Its Mark in a Review on Digital Communication and Citizenship
José Gabriel Andrade, Adriano Sampaio, Jorge Esparteiro Garcia, Manuel José Serra da Fonseca |
WorldCIST (4) | 4 |
| 2023 | ESG in Advertising Narratives: Case Analysis of Golden Lion Winning Campaigns at Cannes 2022
Daniel Ladeira de Araújo, Jorge Esparteiro Garcia, Manuel José Serra da Fonseca, José Gabriel Andrade |
WorldCIST (4) | 3 |
| 2023 | The Influence of In-Store Music on the Consumer's Shopping Experience
Manuel Sousa Pereira, António Cardoso, Manuel José Serra da Fonseca, Joana Borges, Tatiana Carvalho |
WorldCIST (4) | 3 |
| 2023 | Fundamentals of a Digital Marketing Plan for a Tourism Infrastructure in Alentejo
Mariia Popova, Manuel José Serra da Fonseca, Jorge Esparteiro Garcia, José Gabriel Andrade |
WorldCIST (4) | 2 |
| 2023 | Integrating Online and Offline Distribution Strategies - A Portuguese Case Study
Ana Santos, Jorge Esparteiro Garcia, Lia Coelho de Oliveira, Daniel Ladeira de Araújo, Manuel José Serra da Fonseca |
WorldCIST (4) | 5 |
| 2023 | Marketing Plan for an Online Business: A Case Study
Yuri Souza, Manuel José Serra da Fonseca, Sofia Cardim |
WorldCIST (4) | 2 |
| 2023 | The Role of Digital Marketing in the Process of Musical Events' Participation
Elvira Vieira, Manuel José Serra da Fonseca, Ana Pinto Borges, Bruno Miguel Vieira |
WorldCIST (4) | 2 |
| 2022 | Search Engine Optimization (SEO) for a Company Website: A Case Study
Jorge Esparteiro Garcia, Rui Lima, Manuel José Serra da Fonseca |
WorldCIST (3) | 3 |
| 2022 | Impact of Corporate Social Responsibility (CSR) Activities of Sports Clubs in Portugal on Brand Attitude and Electronic Word-of-Mouth Intention
Joana Tavares, Jorge Esparteiro Garcia, Manuel José Serra da Fonseca, Andreia Teixeira |
WorldCIST (3) | 3 |