In real-world recommendation scenarios, users engage with items through various types of behaviors. Leveraging diversified user behavior information for learning can enhance the recommendation of target behaviors (e.g., buy), as demonstrated by recent multi-behavior methods. The mainstream multi-behavior recommendation framework consists of two steps: fusion and prediction. Recent approaches utilize graph neural networks for multi-behavior fusion and employ multi-task learning paradigms for joint optimization in the prediction step, achieving significant success. However, these methods have limited perspectives on multi-behavior fusion, which leads to inaccurate capture of user behavior patterns in the fusion step. Moreover, when using multi-task learning for prediction, the relationship between the target task and auxiliary tasks is not sufficiently coordinated, resulting in negative information transfer. To address these problems, we propose a novel multi-behavior recommendation framework based on the combinatorial optimization perspective, named COPF. Specifically, we treat multi-behavior fusion as a combinatorial optimization problem, imposing different constraints at various stages of each behavior to restrict the solution space, thus significantly enhancing fusion efficiency (COGCN). In the prediction step, we improve both forward and backward propagation during the generation and aggregation of multiple experts to mitigate negative transfer caused by differences in both feature and label distributions (DFME). Comprehensive experiments on three real-world datasets indicate the superiority of COPF. Further analyses also validate the effectiveness of the COGCN and DFME modules. Our code is available at https://github.com/1918190/COPF.

Social recommendation systems leverage both user-user (u-u) social relations and user-item (u-i) collaborative interactions to improve recommendation quality. Despite their effectiveness, existing models often struggle with task-irrelevant information and misalignment between social and collaborative signals and the downstream recommendation task, leading to suboptimal performance. To address these limitations, we propose a novel framework for Effective and Consistent Information Extraction for Social Recommendation (ECSR). Our approach focuses on two key modules: (1) a task-irrelevant information discarding module that filters out noisy signals from both social relations and user-item interactions, and (2) a task-relevant information alignment module that captures both shared and view-specific task-relevant information, ensuring alignment with the recommendation objective. By integrating them into a unified form, our method extracts minimal and sufficient statistics, which significantly enhance the model's ability to predict user preferences. We validate ECSR on three real-world social recommendation datasets, demonstrating that it consistently outperforms state-of-the-art baselines.

Designing effective negative sampling strategies is crucial for training Multi-Modal Recommendation (MMRec) models, as it helps address the issues of sparse user-item interactions and facilitates the learning of high-dimensional modality features. However, most existing methods randomly sample non-interacted items as negative ones, which frequently result in easy negatives. They limit the model's ability to accurately capture user preferences. In this paper, we propose to Generate Difficulty-aware Negative Samples via conditional diffusion for MMRec (denoted as GDNSM). Leveraging the rich semantic and contextual information from multi-modal features, our method generates hard negative samples with varying difficulty levels, tailored to user preferences. They force the model to learn finer-grained distinctions between positive and negative samples, enhancing its ability to inferring user preferences. To avoid unstable training, we design a dynamic difficulty scheduling mechanism that schedules the negative samples from easy to hard for model training, ensuring both stability and effectiveness. Extensive experiments on three real-world datasets demonstrate that the effectiveness of our models.

The integration of social information into recommender systems (RSs) has gained significant popularity for enhancing recommendation performance and user experience. However, this practice introduces substantial privacy risks, particularly concerning the leakage of sensitive social relationships. While prior research has primarily focused on user-level and interaction-level privacy risks, the social relation-level privacy risks remain largely unexplored. To fill this gap, we investigate social privacy risks through membership inference attacks (MIA) and propose a Social relation-level MIA (SMIA) framework. Two key challenges arise: (1) the adversary can only access the recommended item IDs, which provide indirect and limited information about social relationships, and (2) extracting socially relevant preferences from recommendation results is inherently difficult. To tackle the first challenge, we leverage shadow models to transform sparse item IDs into dense features, enabling adversaries to effectively utilize recommendation outputs. For the second challenge, SMIA employs a dual-branch learning approach that disentangles social and behavioral preferences. Therefore, we can extract socially relevant signals from the disentangled preferences.Extensive experiments on real-world datasets demonstrate that both social and general RSs are highly vulnerable to such attacks, highlighting the urgent need for robust privacy protection mechanisms. To defend against these attacks, we introduce a Socially Adversarial Learning (SAL) defense mechanism that selectively obscures sensitive social information in user representations during training, effectively reducing privacy leakage. We further evaluate the effectiveness of our defense and discuss future directions for developing privacy-preserving mechanisms in social RSs.

User cold-start recommendation presents a significant challenge for recommender systems, affecting their overall effectiveness. Meta-learning-based methods have been introduced to address this issue. These methods treat the user cold-start recommendation problem as a few-shot learning task, where each user represents a unique task. The objective is to acquire shared initialization parameters that can be effectively applied across all cold-start users. Subsequently, these shared parameters are fine-tuned into personalized parameters using individual interaction data. Recent studies argue that shared parameters are unsuitable for all users with an implicit grouping distribution of user preference. Therefore, they propose adaptive-initialization-based methods, which first differentiate tasks based on user preferences and then generate task-adaptive initialization parameters using task representations. However, both the meta-learning and adaptive-initialization-based manners ignore discovering the adaptive capability of update strategies in the process of transferring initialization parameters to personalized parameters. Instead, they rely on task-shared optimization strategies, leading the model to fall into an overfitting or underfitting situation. In response to this, we propose a dual-adaptive update strategies-enhanced meta-optimization framework (DAUS) for user cold-start recommendation. First, we integrate dual-adaptive update strategies to enhance the adaptive capability of transferring initialization parameters. This involves incorporating both task-adaptive optimization hyperparameters and objectives. Second, we design a multifaceted task encoder , which can provide diverse task information to differentiate between tasks, including explicit task features (task relevance, training signals) and other implicit task information. Extensive experiments based on three real-world datasets demonstrate that our DAUS outperforms the state-of-the-art methods. The source code is available at https://github.com/XuHao-bit/DAUS .

Graph-based social recommendation improves the prediction accuracy of recommendation by leveraging high-order neighboring information contained in social relations. However, most of them ignore the problem that social relations can be noisy for recommendation. Several studies attempt to tackle this problem by performing social graph denoising, but they suffer from 1) adaptability issues for other graph-based social recommendation models and 2) insufficiency issues for user social representation learning. To address the limitations, we propose a model-agnostic graph denoising module (denoted as MADM) which works as a plug-and-play module to provide refined social structure for base models. Meanwhile, to propel user social representations to be minimal and sufficient for recommendation, MADM further employs mutual information maximization (MIM) between user social representations and the interaction graph and realizes two ways of MIM: contrastive learning and forward predictive learning. We provide theoretical insights and guarantees from the perspectives of Information Theory and Multi-view Learning to explain its rationality. Extensive experiments on three real-world datasets demonstrate the effectiveness of MADM.

Sequential recommendation is a critical part of the flourishing online applications by suggesting appealing items on users’ next interactions, where global dependencies among items have proven to be indispensable for enhancing the quality of item representations toward a better understanding of user dynamic preferences. Existing methods rely on pre-defined graphs with shallow Graph Neural Networks to capture such necessary dependencies due to the constraint of the over-smoothing problem. However, this graph representation learning paradigm makes them difficult to satisfy the original expectation because of noisy graph structures and the limited ability of shallow architectures for modeling high-order relations. In this paper, we propose a novel Graph Diffusion Representation-enhanced Attention Network for sequential recommendation, which explores the construction of deeper networks by utilizing graph diffusion on adaptive graph structures for generating expressive item representations. Specifically, we design an adaptive graph generation strategy via leveraging similarity learning between item embeddings, automatically optimizing the input graph topology under the guidance of downstream recommendation tasks. Afterward, we propose a novel graph diffusion paradigm with robustness to over-smoothing, which enriches the learned item representations with sufficient global dependencies for attention-based sequential modeling. Moreover, extensive experiments demonstrate the effectiveness of our approach over state-of-the-art baselines.

User cold-start recommendation is one of the most challenging problems that limit the effectiveness of recommender systems. Meta-learning-based methods are introduced to address this problem by learning initialization parameters for cold-start tasks. Recent studies attempt to enhance the initialization methods. They first represent each task by the cold-start user and interacted items. Then they distinguish tasks based on the task relevance to learn adaptive initialization. However, this manner is based on the assumption that user preferences can be reflected by the interacted items saliently, which is not always true in reality. In addition, we argue that previous approaches suffer from their adaptive framework (e.g., adaptive initialization), which reduces the adaptability in the process of transferring meta-knowledge to personalized RSs. In response to the issues, we propose a task-difficulty-aware meta-learning with adaptive update strategies (TDAS) for user cold-start recommendation. First, we design a task difficulty encoder, which can represent user preference salience, task relevance, and other task characteristics by modeling task difficulty information. Second, we adopt a novel framework with task-adaptive local update strategies by optimizing the initialization parameters with task-adaptive per-step and per-layer hyperparameters. Extensive experiments based on three real-world datasets demonstrate that our TDAS outperforms the state-of-the-art methods. The source code is available at https://github.com/XuHao-bit/TDAS.