This tutorial introduces a financially responsible approach to requirements prioritization that enhances the value creating potential of a software development project. The approach, known as the Incremental Funding Method (IFM), is described in the book "Software by Numbers: Low-risk, High-Return Development" [2,3]. Tutorial attendees will learn how to group requirements into "chunks" of revenue-generating functionality known as Minimal Marketable Features (MMFs), and how to carefully sequence those MMFs in order to maximize the overall value of the project, reduce initial funding investments, and manipulate other project metrics such as the time needed for a project to reach break-even status. A gentle introduction to financial analysis will also equip participants to analyze and understand the impact of other requirements prioritization decisions upon the financial returns of a project. This process is applicable within any iterative development approach.