Tong Zhao 0002

dblp:94/6503-2 · DBLP profile ↗
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16ranked-venue papers in the field
4as first author
6since 2021 · last 2023
0009-0000-2453-3774ORCID · conflict

Domains — venue-derived; a paper can count in several

Information Retrieval & Web Search · 10 (4 first)Data Mining & Knowledge Discovery · 6
YearPublicationVenuePosition
2023 Generalized Matrix Local Low Rank Representation by Random Projection and Submatrix Propagation
abstract
Matrix low rank approximation is an effective method to reduce or eliminate the statistical redundancy of its components. Compared with the traditional global low rank methods such as singular value decomposition (SVD), local low rank approximation methods are more advantageous to uncover interpretable data structures when clear duality exists between the rows and columns of the matrix. Local low rank approximation is equivalent to low rank submatrix detection. Unfortunately, existing local low rank approximation methods can detect only submatrices of specific mean structure, which may miss a substantial amount of true and interesting patterns. In this work, we develop a novel matrix computational framework called RPSP (Random Probing based submatrix Propagation) that provides an effective solution for the general matrix local low rank representation problem. RPSP detects local low rank patterns that grow from small submatrices of low rank property, which are determined by a random projection approach. RPSP is supported by theories of random projection. Experiments on synthetic data demonstrate that RPSP outperforms all state-of-the-art methods, with the capacity to robustly and correctly identify the low rank matrices when the pattern has a similar mean as the background, background noise is heteroscedastic and multiple patterns present in the data. On real-world datasets, RPSP also demonstrates its effectiveness in identifying interpretable local low rank matrices.
Pengdao Dang, Haiqi Zhu, Tingbo Guo, Changlin Wan, Tong Zhao 0002, Paul Salama, Sha Cao, Chi Zhang 0021
KDD5
2022 Coarse-to-Fine Sparse Sequential Recommendation
abstract
Sequential recommendation aims to model dynamic user behavior from historical interactions. Self-attentive methods have proven effective at capturing short-term dynamics and long-term preferences. Despite their success, these approaches still struggle to model sparse data, on which they struggle to learn high-quality item representations. We propose to model user dynamics from shopping intents and interacted items simultaneously. The learned intents are coarse-grained and work as prior knowledge for item recommendation. To this end, we present a coarse-to-fine self-attention framework, namely CaFe, which explicitly learns coarse-grained and fine-grained sequential dynamics. Specifically, CaFe first learns intents from coarse-grained sequences which are dense and hence provide high-quality user intent representations. Then, CaFe fuses intent representations into item encoder outputs to obtain improved item representations. Finally, we infer recommended items based on representations of items and corresponding intents. Experiments on sparse datasets show that CaFe outperforms state-of-the-art self-attentive recommenders by 44.03% [email protected] on average.
Jiacheng Li 0003, Tong Zhao 0002, Jin Li 0003, Jim Chan, Christos Faloutsos, George Karypis, Soo-Min Pantel, Julian J. McAuley
SIGIR2
2022 AmpSum: Adaptive Multiple-Product Summarization towards Improving Recommendation Captions
abstract
In e-commerce websites, multiple related product recommendations are usually organized into “widgets”, each given a name, as a recommendation caption, to describe the products within. These recommendation captions are usually manually crafted and generic in nature, making it difficult to attach meaningful and informative names at scale. As a result, the captions are inadequate in helping customers to better understand the connection between the multiple recommendations and make faster product discovery.
Quoc-Tuan Truong, Tong Zhao 0002, Changhe Yuan, Jin Li 0003, Jim Chan, Soo-Min Pantel, Hady Wirawan Lauw
WWW2
2022 RETE: Retrieval-Enhanced Temporal Event Forecasting on Unified Query Product Evolutionary Graph
abstract
With the increasing demands on e-commerce platforms, numerous user action history is emerging. Those enriched action records are vital to understand users’ interests and intents. Recently, prior works for user behavior prediction mainly focus on the interactions with product-side information. However, the interactions with search queries, which usually act as a bridge between users and products, are still under investigated. In this paper, we explore a new problem named temporal event forecasting, a generalized user behavior prediction task in a unified query product evolutionary graph, to embrace both query and product recommendation in a temporal manner. To fulfill this setting, there involves two challenges: (1) the action data for most users is scarce; (2) user preferences are dynamically evolving and shifting over time. To tackle those issues, we propose a novel Retrieval-Enhanced Temporal Event (RETE) forecasting framework. Unlike existing methods that enhance user representations via roughly absorbing information from connected entities in the whole graph, RETE efficiently and dynamically retrieves relevant entities centrally on each user as high-quality subgraphs, preventing the noise propagation from the densely evolutionary graph structures that incorporate abundant search queries. And meanwhile, RETE autoregressively accumulates retrieval-enhanced user representations from each time step, to capture evolutionary patterns for joint query and product prediction. Empirically, extensive experiments on both the public benchmark and four real-world industrial datasets demonstrate the effectiveness of the proposed RETE method.
Ruijie Wang 0004, Zheng Li 0018, Danqing Zhang, Qingyu Yin, Tong Zhao 0002, Tarek F. Abdelzaher
WWW5
2021 Spatially and Robustly Hybrid Mixture Regression Model for Inference of Spatial Dependence
abstract
In this paper, we propose a Spatial Robust Mixture Regression model to investigate the relationship between a response variable and a set of explanatory variables over the spatial domain, assuming that the relationships may exhibit complex spatially dynamic patterns that cannot be captured by constant regression coefficients. Our method integrates the robust finite mixture Gaussian regression model with spatial constraints, to simultaneously handle the spatial non-stationarity, local homogeneity, and outlier contaminations. Compared with existing spatial regression models, our proposed model assumes the existence a few distinct regression models that are estimated based on observations that exhibit similar response-predictor relationships. As such, the proposed model not only accounts for non-stationarity in the spatial trend, but also clusters observations into a few distinct and homogenous groups. This provides an advantage on interpretation with a few stationary sub-processes identified that capture the predominant relationships between response and predictor variables. Moreover, the proposed method incorporates robust procedures to handle contaminations from both regression outliers and spatial outliers. By doing so, we robustly segment the spatial domain into distinct local regions with similar regression coefficients, and sporadic locations that are purely outliers. Rigorous statistical hypothesis testing procedure has been designed to test the significance of such segmentation. Experimental results on many synthetic and real-world datasets demonstrate the robustness, accuracy, and effectiveness of our proposed method, compared with other robust finite mixture regression, spatial regression and spatial segmentation methods.
Wennan Chang, Pengdao Dang, Changlin Wan, Tong Zhao 0002, Yong Zang, Chi Zhang 0021, Sha Cao
ICDM6
2021 EX3: Explainable Attribute-aware Item-set Recommendations
abstract
Existing recommender systems in the e-commerce domain primarily focus on generating a set of relevant items as recommendations; however, few existing systems utilize underlying item attributes as a key organizing principle in presenting recommendations to users. Mining important attributes of items from customer perspectives and presenting them along with item sets as recommendations can provide users more explainability and help them make better purchase decision. In this work, we generalize the attribute-aware item-set recommendation problem, and develop a new approach to generate sets of items (recommendations) with corresponding important attributes (explanations) that can best justify why the items are recommended to users. In particular, we propose a system that learns important attributes from historical user behavior to derive item set recommendations, so that an organized view of recommendations and their attribute-driven explanations can help users more easily understand how the recommendations relate to their preferences. Our approach is geared towards real world scenarios: we expect a solution to be scalable to billions of items, and be able to learn item and attribute relevance automatically from user behavior without human annotations. To this end, we propose a multi-step learning-based framework called Extract-Expect-Explain (EX3), which is able to adaptively select recommended items and important attributes for users. We experiment on a large-scale real-world benchmark and the results show that our model outperforms state-of-the-art baselines by an 11.35% increase on NDCG with adaptive explainability for item set recommendation.
Yikun Xian, Tong Zhao 0002, Jin Li 0003, Jim Chan, Andrey Kan, Jun Ma 0029, Xin Dong 0001, Christos Faloutsos, George Karypis, S. Muthukrishnan 0001, Yongfeng Zhang 0003
RecSys2
2020 P-Companion: A Principled Framework for Diversified Complementary Product Recommendation
abstract
If one customer buys a tennis racket, what are the best 3 complementary products to purchase together? 3 tennis ball packs, 3 headbands, 3 overgrips, or 1 of each respectively? Complementary product recommendation (CPR), aiming at providing product suggestions that are often bought together to serve a joint demand, forms a pivotal component of e-commerce service, however, existing methods are far from optimal. Given one product, how to recommend its complementary products of different types is the key problem we tackle in this work. We first conduct an extensive analysis to correct the inaccurate assumptions adopted by existing work to show that co-purchased products are not always complementary and further propose a new strategy to generate clean distant supervision labels for CPR modeling. Moreover, to bridge in the gap from existing work that CPR does not only need relevance modeling but also requires diversity to fulfill the whole purchase demand, we develop a deep learning framework, P-Companion to explicitly model both relevance and diversity. More specifically, given one product with its product type, P-Companion first uses an encoder-decoder network to predict multiple complementary product types, then a transfer metric learning network is developed to project the embedding of query product to each predicted complementary product type subspace and further learn the complementary relationship based on the distant supervision labels within each subspace. The whole framework can be trained from end-to-end and robust to cold-start products attributed to a novel pretrained product embedding module named Product2Vec, based on graph attention networks. Extensive offline experiments show that P-Companion outperforms state-of-the-art baselines by 7.1% increase on the [email protected] score with well-controlled diversity. Production-wise, we deploy P-Companion to provide online recommendations for over 200M products at Amazon and observe significant gains on product sales and profit.
Junheng Hao, Tong Zhao 0002, Jin Li 0003, Xin Dong 0001, Christos Faloutsos, Yizhou Sun, Wei Wang 0010
CIKM2
2020 Denoising Individual Bias for Fairer Binary Submatrix Detection
abstract
Low rank representation of binary matrix is powerful in disentangling sparse individual-attribute associations, and has received wide applications. Existing binary matrix factorization (BMF) or co-clustering (CC) methods often assume i.i.d background noise. However, this assumption could be easily violated in real data, where heterogeneous row- or column-wise probability of binary entries results in disparate element-wise background distribution, and paralyzes the rationality of existing methods. We propose a binary data denoising framework, namely BIND, which optimizes the detection of true patterns by estimating the row- or column-wise mixture distribution of patterns and disparate background, and eliminating the binary attributes that are more likely from the background. BIND is supported by thoroughly derived mathematical property of the row- and column-wise mixture distributions. Our experiment on synthetic and real-world data demonstrated BIND effectively removes background noise and drastically increases the fairness and accuracy of state-of-the arts BMF and CC methods.
Changlin Wan, Wennan Chang, Tong Zhao 0002, Sha Cao, Chi Zhang 0021
CIKM3
2020 AutoKnow: Self-Driving Knowledge Collection for Products of Thousands of Types
abstract
Can one build a knowledge graph (KG) for all products in the world? Knowledge graphs have firmly established themselves as valuable sources of information for search and question answering, and it is natural to wonder if a KG can contain information about products offered at online retail sites. There have been several successful examples of generic KGs, but organizing information about products poses many additional challenges, including sparsity and noise of structured data for products, complexity of the domain with millions of product types and thousands of attributes, heterogeneity across large number of categories, as well as large and constantly growing number of products.
Xin Dong 0001, Xiang He 0007, Andrey Kan, Yan Liang 0004, Jun Ma 0029, Yifan Ethan Xu, Tong Zhao 0002, Gabriel Blanco Saldana, Saurabh Deshpande, Alexandre Michetti Manduca, Jay Ren, Surender Pal Singh, Fan Xiao 0001, Haw-Shiuan Chang, Giannis Karamanolakis, Yuning Mao, Yaqing Wang 0001, Christos Faloutsos, Andrew McCallum, Jiawei Han 0001
KDD9
2020 Octet: Online Catalog Taxonomy Enrichment with Self-Supervision
abstract
Taxonomies have found wide applications in various domains, especially online for item categorization, browsing, and search. Despite the prevalent use of online catalog taxonomies, most of them in practice are maintained by humans, which is labor-intensive and difficult to scale. While taxonomy construction from scratch is considerably studied in the literature, how to effectively enrich existing incomplete taxonomies remains an open yet important research question. Taxonomy enrichment not only requires the robustness to deal with emerging terms but also the consistency between existing taxonomy structure and new term attachment. In this paper, we present a self-supervised end-to-end framework, Octet, for Online Catalog Taxonomy EnrichmenT. Octet leverages heterogeneous information unique to online catalog taxonomies such as user queries, items, and their relations to the taxonomy nodes while requiring no other supervision than the existing taxonomies. We propose to distantly train a sequence labeling model for term extraction and employ graph neural networks (GNNs) to capture the taxonomy structure as well as the query-item-taxonomy interactions for term attachment. Extensive experiments in different online domains demonstrate the superiority of Octet over state-of-the-art methods via both automatic and human evaluations. Notably, Octet enriches an online catalog taxonomy in production to 2 times larger in the open-world evaluation.
Yuning Mao, Tong Zhao 0002, Andrey Kan, Xin Dong 0001, Christos Faloutsos, Jiawei Han 0001
KDD2
2020 MultiImport: Inferring Node Importance in a Knowledge Graph from Multiple Input Signals
abstract
Given multiple input signals, how can we infer node importance in a knowledge graph (KG)? Node importance estimation is a crucial and challenging task that can benefit a lot of applications including recommendation, search, and query disambiguation. A key challenge towards this goal is how to effectively use input from different sources. On the one hand, a KG is a rich source of information, with multiple types of nodes and edges. On the other hand, there are external input signals, such as the number of votes or pageviews, which can directly tell us about the importance of entities in a KG. While several methods have been developed to tackle this problem, their use of these external signals has been limited as they are not designed to consider multiple signals simultaneously. In this paper, we develop an end-to-end model MultiImport, which infers latent node importance from multiple, potentially overlapping, input signals. MultiImport is a latent variable model that captures the relation between node importance and input signals, and effectively learns from multiple signals with potential conflicts. Also, MultiImport provides an effective estimator based on attentive graph neural networks. We ran experiments on real-world KGs to show that MultiImport handles several challenges involved with inferring node importance from multiple input signals, and consistently outperforms existing methods, achieving up to 23.7% higher [email protected] than the state-of-the-art method.
Namyong Park 0001, Andrey Kan, Xin Dong 0001, Tong Zhao 0002, Christos Faloutsos
KDD4
2019 Estimating Node Importance in Knowledge Graphs Using Graph Neural Networks
abstract
How can we estimate the importance of nodes in a knowledge graph (KG)? A KG is a multi-relational graph that has proven valuable for many tasks including question answering and semantic search. In this paper, we present GENI, a method for tackling the problem of estimating node importance in KGs, which enables several downstream applications such as item recommendation and resource allocation. While a number of approaches have been developed to address this problem for general graphs, they do not fully utilize information available in KGs, or lack flexibility needed to model complex relationship between entities and their importance. To address these limitations, we explore supervised machine learning algorithms. In particular, building upon recent advancement of graph neural networks (GNNs), we develop GENI, a GNN-based method designed to deal with distinctive challenges involved with predicting node importance in KGs. Our method performs an aggregation of importance scores instead of aggregating node embeddings via predicate-aware attention mechanism and flexible centrality adjustment. In our evaluation of GENI and existing methods on predicting node importance in real-world KGs with different characteristics, GENI achieves 5-17% higher [email protected] than the state of the art.
Namyong Park 0001, Andrey Kan, Xin Dong 0001, Tong Zhao 0002, Christos Faloutsos
KDD4
2016 Constructing Reliable Gradient Exploration for Online Learning to Rank
abstract
With the rapid development of information retrieval (IR) systems, online learning to rank (OLR) approaches, which allow retrieval systems to automatically learn best parameters from user interactions, have attracted great research interests in recent years. In OLR, the algorithms usually need to explore some uncertain retrieval results for updating current parameters meanwhile guaranteeing to produce quality retrieval results by exploiting what have already been learned, and the final retrieval results is an interleaved list from both exploratory and exploitative results. However, existing OLR algorithms perform exploration based on either only one stochastic direction or multiple randomly selected stochastic directions, which always involve large variance and uncertainty into the exploration, and may further harm the retrieval quality. Moreover, little historical exploration knowledge is considered when conducting current exploration.
Tong Zhao 0002, Irwin King
CIKM1
2015 Improving Latent Factor Models via Personalized Feature Projection for One Class Recommendation
abstract
Latent Factor models, which transform both users and items into the same latent feature space, are one of the most successful and ubiquitous models in recommender systems. Most existing models in this paradigm define both users' and items' latent factors to be of the same size and use an inner product to represent a user's "compatibility" with an item. Intuitively, users' factors encode "preferences" while item factors encode "properties", so that the inner product encodes how well an item matches a user's preferences. However, a user's opinion of an item may be more complex, for example each dimension of each user's opinion may depend on a combination of multiple item factors simultaneously. Thus it may be better to view each dimension of a user's preference as a personalized projection of an item's properties so that the preference model can capture complex relationships between items' properties and users' preferences.
Tong Zhao 0002, Julian J. McAuley, Irwin King
CIKM1
2015 Exploiting Game Theoretic Analysis for Link Recommendation in Social Networks
abstract
The popularity of Online Social Networks (OSNs) has attracted great research interests in different fields. In Economics, researchers use game theory to analyze the mechanism of network formation, which is called Network Formation Game. While in Computer Science, much effort has been done in building machine learning models to predict future or missing links. However, there are few works considering how to combine game theoretic analysis and machine learning models. Therefore, in this paper, we study the problem of Exploiting Game Theoretic Analysis for Link Recommendation in Social Networks. Our goal is to improve link recommendation accuracy via leveraging the power of Network Formation Games into machine learning models. We present two different approaches to solve this problem. First, we propose a three- phase method that straightforwardly combines game theoretic analysis with machine learning models. Second, we develop a unified model, BPRLGT, that incorporates Network Formation Game into a Bayesian ranking framework for link recommendation. Specifically, BPRLGT takes advantage of network topology and we design a game theoretic sampling approach to improve its training process. The experiments are conducted on four real world datasets and the results on all datasets demonstrate that both our proposed three-phase method and the unified ranking model outperform the baseline methods.
Tong Zhao 0002, H. Vicky Zhao, Irwin King
CIKM1
2014 Leveraging Social Connections to Improve Personalized Ranking for Collaborative Filtering
abstract
Recommending products to users means estimating their preferences for certain items over others. This can be cast either as a problem of estimating the rating that each user will give to each item, or as a problem of estimating users' relative preferences in the form of a ranking. Although collaborative-filtering approaches can be used to identify users who rate and rank products similarly, another source of data that informs us about users' preferences is their set of social connections. Both rating- and ranking-based paradigms are important in real-world recommendation settings, though rankings are especially important in settings where explicit feedback in the form of a numerical rating may not be available. Although many existing works have studied how social connections can be used to build better models for rating prediction, few have used social connections as a means to derive more accurate ranking-based models. Using social connections to better estimate users' rankings of products is the task we consider in this paper. We develop a model, SBPR (Social Bayesian Personalized Ranking), based on the simple observation that users tend to assign higher ranks to items that their friends prefer. We perform experiments on four real-world recommendation data sets, and show that SBPR outperforms alternatives in ranking prediction both in warm- and cold-start settings.
Tong Zhao 0002, Julian J. McAuley, Irwin King
CIKM1