Large Language Models (LLMs) are revolutionizing E-Commerce by enabling product recommendation, search, classification, question answering, and advertising applications. Their increasing adoption in real-world systems underscores their potential; however, challenges persist in ensuring accuracy, efficiency, fairness, and privacy. This workshop aims to bring together researchers and industry practitioners to explore both the limitations and opportunities of LLMs in e-commerce. The workshop seeks to foster collaboration, bridge the gap between academia and industry, and drive innovation in the application of LLMs to E-Commerce through discussions on model design, algorithmic advancements, and practical deployment.

The proposed ''SciSoc LLM Workshop: Large Language Models for Scientific and Societal Advances'' aims to explore the profound implications and potential of Large Language Models (LLMs) in driving forward scientific inquiry and addressing critical societal challenges. As LLMs such as GPT-4 continue to redefine boundaries in both complexity and capability, their integration into the scientific and societal domains is not just beneficial but essential. In particular, LLMs have demonstrated substantial value in improving our understanding of complex datasets and generating insights across various fields such as healthcare, environmental science, education, and public policy. By bringing together experts and enthusiasts from diverse fields, the workshop aims to foster a comprehensive understanding of how LLMs can redefine traditional research methodologies. Participants will explore innovative ways to harness the power of LLMs for greater efficiency and innovation in their respective fields, potentially catalyzing a new era of scientific and societal advancement.

Mixture-of-Experts (MoE) Transformer, the backbone architecture of multiple phenomenal language models, leverages sparsity by activating only a fraction of model parameters for each input token. The sparse structure, while allowing constant time costs, results in space inefficiency: we still need to load all the model parameters during inference. We introduce ResMoE, an innovative MoE approximation framework that utilizes Wasserstein barycenter to extract a common expert (barycenter expert) and approximate the residuals between this barycenter expert and the original ones. ResMoE enhances the space efficiency for inference of large-scale MoE Transformers in a one-shot and data-agnostic manner without retraining while maintaining minimal accuracy loss, thereby paving the way for broader accessibility to large language models. We demonstrate the effectiveness of ResMoE through extensive experiments on Switch Transformer, Mixtral, and DeepSeekMoE models. The results show that ResMoE can reduce the number of parameters in an expert by up to 75% while maintaining comparable performance. The code is available at https://github.com/iDEA-iSAIL-Lab-UIUC/ResMoE, and the supplementary appendix is available at https://famous-blue-raincoat.github.io/mengtingai/files/ResMoE_Appendix.pdf.

Large language models (LLMs) based on Transformer architecture are powerful but face challenges with deployment, inference latency, and costly fine-tuning. These limitations highlight the emerging potential of small language models (SLMs), which can either replace LLMs through innovative architectures and technologies, or assist them as efficient proxy or reward models. Emerging architectures such as Mamba and xLSTM address the quadratic scaling of inference with window length in Transformers by enabling linear scaling. To maximize SLM performance, test-time compute scaling strategies reduce the performance gap with LLMs by allocating extra compute budget during test time. Beyond standalone usage, SLMs could also assist in LLMs via weak-to-strong learning, proxy tuning, and guarding, fostering secure and efficient LLM deployment. Lastly, the trustworthiness of SLMs remains a critical yet underexplored research area. However, there is a lack of tutorials on cutting-edge SLM technologies, prompting us to conduct one.

Prompting LLMs offers an efficient way to guide output generation without explicit model training. In the e-commerce domain, prompt-based applications are widely used in query understanding, recommender systems, and customer support. However, adapting LLMs to different tasks often requires extensive prompt engineering by domain experts, along with frequent updates to align with evolving business needs. Additionally, crafting fully unbiased natural language prompts remains a challenge for humans. To address these challenges, we propose a novel framework, Examples as the Prompt (EaP). Specifically, EaP automatically selects the most representative examples to maximize the few-shot capability of LLMs. It is efficient due to its unsupervised example selection and adaptive to potential data distribution shifts. We validate EaP on four real-world production use cases, demonstrating that it achieves comparable or even superior performance comparing to hand-crafted prompts designed by domain experts. Additionally, we introduce EaPlite, which entirely replaces the natural language components of prompts with labeled examples. EaPlite improves LLM inference speed by up to 70% without compromising performance. The online A/B test shows that using EaP and EaPlite for data labeling can bring significant composite revenue gain by 0.06%.

Large language models (LLMs) have demonstrated emergent abilities in text generation, question answering, and reasoning, facilitating various tasks and domains. Despite their proficiency in various tasks, LLMs like PaLM 540B and Llama-3.1 405B face limitations due to large parameter sizes and computational demands, often requiring cloud API use, which raises privacy concerns, limits real-time applications on edge devices, and increases fine-tuning costs. Additionally, LLMs often underperform in specialized domains such as healthcare and law due to insufficient domain-specific knowledge, necessitating specialized models. Therefore, Small Language Models (SLMs) are increasingly favored for their low inference latency, cost-effectiveness, efficient development, and easy customization and adaptability. These models are particularly well-suited for resource-limited environments and domain knowledge acquisition, addressing LLMs’ challenges and proving ideal for applications that require localized data handling for privacy, minimal inference latency for efficiency, and domain knowledge acquisition through lightweight fine-tuning. The rising demand for SLMs has spurred extensive research and development. However, a comprehensive survey investigating issues related to the definition, acquisition, application, enhancement, and reliability of SLM remains lacking, prompting us to conduct a detailed survey on these topics. The definition of SLMs varies widely; thus, to standardize, we propose defining SLMs by their capability to perform specialized tasks and suitability for resource-constrained settings, setting boundaries based on the minimal size for emergent abilities and the maximum size sustainable under resource constraints. For other aspects, we provide a taxonomy of relevant models/methods and develop general frameworks for each category to enhance and utilize SLMs effectively. We have compiled the collected SLM models and related methods on GitHub: https://github.com/FairyFali/SLMs-Survey .

Online shopping platforms, such as Amazon, offer services to billions of people worldwide. Unlike web search or other search engines, product search engines have their unique characteristics, primarily featuring short queries which are mostly a combination of product attributes and structured product search space. The uniqueness of product search underscores the crucial importance of the query understanding component. However, there are limited studies focusing on exploring this impact within real-world product search engines. In this work, we aim to bridge this gap by conducting a comprehensive study and sharing our year-long journey investigating how the query understanding service impacts Amazon Product Search. Firstly, we explore how query understanding-based ranking features influence the ranking process. Next, we delve into how the query understanding system contributes to understanding the performance of a ranking model. Building on the insights gained from our study on the evaluation of the query understanding-based ranking model, we propose a query understanding-based multi-task learning framework for ranking. We present our studies and investigations on Amazon Search.

Search tasks require finding items similar to a given query, making it a crucial aspect of various applications. However, storing and computing similarity for millions or billions of item representations can be computationally expensive. To address this, quantization-based hash methods present memory and inference-efficient solutions by converting continuous representations into non-negative integer codes. Despite their advantages, these methods often encounter difficulties in handling long-tail datasets due to imbalanced class distributions. To address this, we propose LightLT, a lightweight representation quantization framework tailored for long-tail datasets. LightLT produces compact codebooks and discrete IDs, enabling efficient inference by computing distances between query and codewords. Our framework includes innovative designs: 1) Quantization Step: We select the most similar codeword for continuous inputs using the differentiable argmax operation. 2) Double Skip Quantization Connection Module: This module promotes codebook diversity and stability during training. 3) Training Loss: Our comprehensive loss includes class-weighted cross-entropy, center loss, and ranking loss. 4) Model Ensemble: We incorporate a model ensemble step to improve generalization. Theoretical analysis confirms LightLT's low space and inference complexity. Experimental results demonstrate superior performance compared to state-of-the-art baselines in terms of search accuracy, efficiency, and memory usage.

Graph Neural Networks (GNNs) have boosted the performance for many graph-related tasks. Despite the great success, recent studies have shown that GNNs are still vulnerable to adversarial attacks, where adversaries can mislead the GNNs' prediction by modifying graphs. On the other hand, the explanation of GNNs (GnnExplainer for short) provides a better understanding of a trained GNN model by generating a small subgraph and features that are most influential for its prediction. In this paper, we first perform empirical studies to validate that GnnExplainer can act as an inspection tool and have the potential to detect the adversarial perturbations for graphs. This finding motivates us to further investigate a new problem: Whether a graph neural network and its explanations can be jointly attacked by modifying graphs with malicious desires? It is challenging to answer this question since the goals of adversarial attack and bypassing the GnnExplainer essentially contradict with each other. In this work, we give a confirmative answer for this question by proposing a novel attack framework (GEAttack) for graphs, which can attack both a GNN model and its explanations by exploiting their vulnerabilities simultaneously. To the best of our knowledge, this is the very first effort to attack both GNNs and explanations on graph-structured data for the trustworthiness of GNNs. Comprehensive experiments on various real-world datasets demonstrate the effectiveness of the proposed method.

Aiming at a better understanding of the search goals in the user search sessions, recent query recommender systems explicitly model the reformulations of queries, which hopes to estimate the intents behind these reformulations and thus benefit the next-query recommendation. However, in real-world e-commercial search scenarios, user intents are much more complicated and may evolve dynamically. Existing methods merely consider trivial reformulation intents from semantic aspects and fail to model dynamic reformulation intent flows in search sessions, leading to sub-optimal capacities to recommend desired queries. To deal with these limitations, we first explicitly define six types of query reformulation intents according to the desired products of two consecutive queries. We then apply two self-attentive encoders on top of two pre-trained large language models to learn the transition dynamics from semantic query and intent reformulation sequences, respectively. We develop an intent-aware query decoder to utilize the predicted intents for suggesting the next queries. We instantiate such a framework with an Intent-aware Variational AutoEncoder (IVAE) under deployment at Amazon. We conduct comprehensive experiments on two real-world e-commercial datasets from Amazon and one public dataset from BestBuy. Specifically, IVAE improves the Recall@15 by 25.44% and 60.47% on two Amazon datasets and 13.91% on BestBuy, respectively.

Graph Neural Networks (GNNs) have achieved great success in modeling graph-structured data. However, recent works show that GNNs are vulnerable to adversarial attacks which can fool the GNN model to make desired predictions of the attacker. In addition, training data of GNNs can be leaked under membership inference attacks. This largely hinders the adoption of GNNs in high-stake domains such as e-commerce, finance and bioinformatics. Though investigations have been made in conducting robust predictions and protecting membership privacy, they generally fail to simultaneously consider the robustness and membership privacy. Therefore, in this work, we study a novel problem of developing robust and membership privacy-preserving GNNs. Our analysis shows that Information Bottleneck (IB) can help filter out noisy information and regularize the predictions on labeled samples, which can benefit robustness and membership privacy. However, structural noises and lack of labels in node classification challenge the deployment of IB on graph-structured data. To mitigate these issues, we propose a novel graph information bottleneck framework that can alleviate structural noises with neighbor bottleneck. Pseudo labels are also incorporated in the optimization to minimize the gap between the predictions on the labeled set and unlabeled set for membership privacy. Extensive experiments on real-world datasets demonstrate that our method can give robust predictions and simultaneously preserve membership privacy.

As training deep learning models on large dataset takes a lot of time and resources, it is desired to construct a small synthetic dataset with which we can train deep learning models sufficiently. There are recent works that have explored solutions on condensing image datasets through complex bi-level optimization. For instance, dataset condensation (DC) matches network gradients w.r.t. large-real data and small-synthetic data, where the network weights are optimized for multiple steps at each outer iteration. However, existing approaches have their inherent limitations: (1) they are not directly applicable to graphs where the data is discrete; and (2) the condensation process is computationally expensive due to the involved nested optimization. To bridge the gap, we investigate efficient dataset condensation tailored for graph datasets where we model the discrete graph structure as a probabilistic model. We further propose a one-step gradient matching scheme, which performs gradient matching for only one single step without training the network weights. Our theoretical analysis shows this strategy can generate synthetic graphs that lead to lower classification loss on real graphs. Extensive experiments on various graph datasets demonstrate the effectiveness and efficiency of the proposed method. In particular, we are able to reduce the dataset size by 90% while approximating up to 98% of the original performance and our method is significantly faster than multi-step gradient matching (e.g. $15$× in CIFAR10 for synthesizing 500 graphs).

Social platforms have paved the way in creating new, modern ways for users to communicate with each other. In recent years, multiple platforms have introduced ''Stories'' features, which enable broadcasting of ephemeral multimedia content. Specifically, ''Friend Stories,'' or Stories meant to be consumed by one's close friends, are a popular feature, promoting significant user-user interactions by allowing people to see (visually) what their friends and family are up to. A key challenge in surfacing Friend Stories for a given user, is in ranking over each viewing user's friends to efficiently prioritize and route limited user attention. In this work, we explore the novel problem of Friend Story Ranking from a graph representation learning perspective. More generally, our problem is a link ranking task, where inferences are made over existing links (relations), unlike common node or graph-based tasks, or link prediction tasks, where the goal is to make inferences about non-existing links. We propose ELR, an edge-contextual approach which carefully considers local graph structure, differences between local edge types and directionality, and rich edge attributes, building on the backbone of graph convolutions. ELR handles social sparsity challenges by considering and attending over neighboring nodes, and incorporating multiple edge types in local surrounding egonet structures. We validate ELR on two large country-level datasets with millions of users and tens of millions of links from Snapchat. ELR shows superior performance over alternatives by 8% and 5% error reduction measured by MSE and MAE correspondingly. Further generality, data efficiency and ablation experiments confirm the advantages of ELR.

Human labeling is time-consuming and costly. This problem is further exacerbated in extremely imbalanced class label scenarios, such as detecting fraudsters in online websites. Active learning selects the most relevant example for human labelers to improve the model performance at a lower cost. However, existing methods for active learning for graph data often assumes that both data and label distributions are balanced. These assumptions fail in extreme rare-class classification scenarios, such as classifying abusive reviews in an e-commerce website.

Many applications, e.g., healthcare, education, call for effective methods methods for constructing predictive models from high dimensional time series data where the relationship between variables can be complex and vary over time. In such settings, the underlying system undergoes a sequence of unobserved transitions among a finite set of hidden states. Furthermore, the relationships between the observed variables and their temporal dynamics may depend on the hidden state of the system. To further complicate matters, the hidden state sequences underlying the observed data from different individuals may not be aligned relative to a common frame of reference. Against this background, we consider the novel problem of jointly learning the state-dependent inter-variable relationships as well as the pattern of transitions between hidden states from multi-variate time series data. To solve this problem, we introduce the State-Regularized Vector Autoregressive Model (SrVARM) which combines a state-regularized recurrent neural network to learn the dynamics of transitions between discrete hidden states with an augmented autoregressive model which models the inter-variable dependencies in each state using a state-dependent directed acyclic graph (DAG). We propose an efficient algorithm for training SrVARM by leveraging a recently introduced reformulation of the combinatorial problem of optimizing the DAG structure with respect to a scoring function into a continuous optimization problem. We report results of extensive experiments with simulated data as well as a real-world benchmark that show that SrVARM outperforms state-of-the-art baselines in recovering the unobserved state transitions and discovering the state-dependent relationships among variables.

Graph Convolutional Networks (GCNs) show promising results for semi-supervised learning tasks on graphs, thus become favorable comparing with other approaches. Despite the remarkable success of GCNs, it is difficult to train GCNs with insufficient supervision. When labeled data are limited, the performance of GCNs becomes unsatisfying for low-degree nodes. While some prior work analyze successes and failures of GCNs on the entire model level, profiling GCNs on individual node level is still underexplored.

Graph translation is very promising research direction and has awide range of potential real-world applications. Graph is a natural structure for representing relationship and interactions, and its translation can encode the intrinsic semantic changes of relation-ships in different scenarios. However, despite its seemingly wide possibilities, usage of graph translation so far is still quite limited.One important reason is the lack of high-quality paired dataset. For example, we can easily build graphs representing peoples? shared music tastes and those representing co-purchase behavior, but a well paired dataset is much more expensive to obtain. Therefore,in this work, we seek to provide a graph translation model in the semi-supervised scenario. This task is non-trivial, because graph translation involves changing the semantics in the form of link topology and node attributes, which is difficult to capture due to the combinatory nature and inter-dependencies. Furthermore, due to the high order of freedom in graph's composition, it is difficult to assure the generalization ability of trained models. These difficulties impose a tighter requirement for the exploitation of unpaired samples. Addressing them, we propose to construct a dual representation space, where transformation is performed explicitly to model the semantic transitions. Special encoder/decoder structures are designed, and auxiliary mutual information loss is also adopted to enforce the alignment of unpaired/paired examples. We evaluate the proposed method in three different datasets.

Graph Neural Networks (GNNs) are powerful tools in representation learning for graphs. However, recent studies show that GNNs are vulnerable to carefully-crafted perturbations, called adversarial attacks. Adversarial attacks can easily fool GNNs in making predictions for downstream tasks. The vulnerability to adversarial attacks has raised increasing concerns for applying GNNs in safety-critical applications. Therefore, developing robust algorithms to defend adversarial attacks is of great significance. A natural idea to defend adversarial attacks is to clean the perturbed graph. It is evident that real-world graphs share some intrinsic properties. For example, many real-world graphs are low-rank and sparse, and the features of two adjacent nodes tend to be similar. In fact, we find that adversarial attacks are likely to violate these graph properties. Therefore, in this paper, we explore these properties to defend adversarial attacks on graphs. In particular, we propose a general framework Pro-GNN, which can jointly learn a structural graph and a robust graph neural network model from the perturbed graph guided by these properties. Extensive experiments on real-world graphs demonstrate that the proposed framework achieves significantly better performance compared with the state-of-the-art defense methods, even when the graph is heavily perturbed. We release the implementation of Pro-GNN to our DeepRobust repository for adversarial attacks and defenses. The specific experimental settings to reproduce our results can be found in https://github.com/ChandlerBang/Pro-GNN.

With the rapid growth and prevalence of social network applications (Apps) in recent years, understanding user engagement has become increasingly important, to provide useful insights for future App design and development. While several promising neural modeling approaches were recently pioneered for accurate user engagement prediction, their black-box designs are unfortunately limited in model explainability. In this paper, we study a novel problem of explainable user engagement prediction for social network Apps. First, we propose a flexible definition of user engagement for various business scenarios, based on future metric expectations. Next, we design an end-to-end neural framework, FATE, which incorporates three key factors that we identify to influence user engagement, namely friendships, user actions, and temporal dynamics to achieve explainable engagement predictions. FATE is based on a tensor-based graph neural network (GNN), LSTM and a mixture attention mechanism, which allows for (a) predictive explanations based on learned weights across different feature categories, (b) reduced network complexity, and (c) improved performance in both prediction accuracy and training/inference time. We conduct extensive experiments on two large-scale datasets from Snapchat, where FATE outperforms state-of-the-art approaches by 10% error and 20% runtime reduction. We also evaluate explanations from FATE, showing strong quantitative and qualitative performance.

Graph neural networks (GNNs) are widely used in many applications. However, their robustness against adversarial attacks is criticized. Prior studies show that using unnoticeable modifications on graph topology or nodal features can significantly reduce the performances of GNNs. It is very challenging to design robust graph neural networks against poisoning attack and several efforts have been taken. Existing work aims at reducing the negative impact from adversarial edges only with the poisoned graph, which is sub-optimal since they fail to discriminate adversarial edges from normal ones. On the other hand, clean graphs from similar domains as the target poisoned graph are usually available in the real world. By perturbing these clean graphs, we create supervised knowledge to train the ability to detect adversarial edges so that the robustness of GNNs is elevated. However, such potential for clean graphs is neglected by existing work. To this end, we investigate a novel problem of improving the robustness of GNNs against poisoning attacks by exploring clean graphs. Specifically, we propose PA-GNN, which relies on a penalized aggregation mechanism that directly restrict the negative impact of adversarial edges by assigning them lower attention coefficients. To optimize PA-GNN for a poisoned graph, we design a meta-optimization algorithm that trains PA-GNN to penalize perturbations using clean graphs and their adversarial counterparts, and transfers such ability to improve the robustness of PA-GNN on the poisoned graph. Experimental results on four real-world datasets demonstrate the robustness of PA-GNN against poisoning attacks on graphs.

Graph Neural Networks (GNN) offer the powerful approach to node classification in complex networks across many domains including social media, E-commerce, and FinTech. However, recent studies show that GNNs are vulnerable to attacks aimed at adversely impacting their node classification performance. Existing studies of adversarial attacks on GNN focus primarily on manipulating the connectivity between existing nodes, a task that requires greater effort on the part of the attacker in real-world applications. In contrast, it is much more expedient on the part of the attacker to inject adversarial nodes, e.g., fake profiles with forged links, into existing graphs so as to reduce the performance of the GNN in classifying existing nodes.

Real-time traffic volume inference is key to an intelligent city. It is a challenging task because accurate traffic volumes on the roads can only be measured at certain locations where sensors are installed. Moreover, the traffic evolves over time due to the influences of weather, events, holidays, etc. Existing solutions to the traffic volume inference problem often rely on dense GPS trajectories, which inevitably fail to account for the vehicles which carry no GPS devices or have them turned off. Consequently, the results are biased to taxicabs because they are almost always online for GPS tracking. In this paper, we propose a novel framework for the citywide traffic volume inference using both dense GPS trajectories and incomplete trajectories captured by camera surveillance systems. Our approach employs a high-fidelity traffic simulator and deep reinforcement learning to recover full vehicle movements from the incomplete trajectories. In order to jointly model the recovered trajectories and dense GPS trajectories, we construct spatiotemporal graphs and use multi-view graph embedding to encode the multi-hop correlations between road segments into real-valued vectors. Finally, we infer the citywide traffic volumes by propagating the traffic values of monitored road segments to the unmonitored ones through masked pairwise similarities. Extensive experiments with two big regions in a provincial capital city in China verify the effectiveness of our approach.

Spatial-temporal prediction is a fundamental problem for constructing smart city, which is useful for tasks such as traffic control, taxi dispatching, and environment policy making. Due to data collection mechanism, it is common to see data collection with unbalanced spatial distributions. For example, some cities may release taxi data for multiple years while others only release a few days of data; some regions may have constant water quality data monitored by sensors whereas some regions only have a small collection of water samples. In this paper, we tackle the problem of spatial-temporal prediction for the cities with only a short period of data collection. We aim to utilize the long-period data from other cities via transfer learning. Different from previous studies that transfer knowledge from one single source city to a target city, we are the first to leverage information from multiple cities to increase the stability of transfer. Specifically, our proposed model is designed as a spatial-temporal network with a meta-learning paradigm. The meta-learning paradigm learns a well-generalized initialization of the spatial-temporal network, which can be effectively adapted to target cities. In addition, a pattern-based spatial-temporal memory is designed to distill long-term temporal information (i.e., periodicity). We conduct extensive experiments on two tasks: traffic (taxi and bike) prediction and water quality prediction. The experiments demonstrate the effectiveness of our proposed model over several competitive baseline models.

The increased availability of large-scale trajectory data provides rich information for the study of urban dynamics. For example, New York City Taxi 8 Limousine Commission regularly releases source/destination information of taxi trips, where 173 million taxi trips released for Year 2013 [29]. Such a big dataset provides us potential new perspectives to address the traditional traffic problems. In this article, we study the travel time estimation problem. Instead of following the traditional route-based travel time estimation, we propose to simply use a large amount of taxi trips without using the intermediate trajectory points to estimate the travel time between source and destination. Our experiments show very promising results. The proposed big-data-driven approach significantly outperforms both state-of-the-art route-based method and online map services. Our study indicates that novel simple approaches could be empowered by big data and these approaches could serve as new baselines for some traditional computational problems.