Table Retrieval (TR) has traditionally been formulated as an ad-hoc retrieval problem, where relevance is primarily determined by topical semantic similarity. With the growing adoption of LLM-based agentic systems, access to structured data is increasingly instruction-driven, where relevance is conditional on explicit content and schema constraints rather than topical similarity alone. We therefore formalize Instruction-Following Table Retrieval (IFTR), a new task that requires models to jointly satisfy topical relevance and fine-grained instruction constraints. We identify two core challenges in IFTR: (i) sensitivity to content scope, such as inclusion and exclusion constraints, and (ii) awareness of schema-grounded requirements, including column semantics and representation granularity--capabilities largely absent in existing retrievers. To support systematic evaluation, we introduce FollowTable, the first large-scale benchmark for IFTR, constructed via a taxonomy-driven annotation pipeline. We further propose a new metric, termed the Instruction Responsiveness Score, to evaluate whether retrieval rankings consistently adapt to user instructions relative to a topic-only baseline. Our results indicate that existing retrieval models struggle to follow fine-grained instructions over tabular data. In particular, they exhibit systematic biases toward surface-level semantic cues and remain limited in handling schema-grounded constraints, highlighting substantial room for future improvements.

Autonomous Feature Engineering (AFE) is critical for improving predictive performance on tabular data by relieving humans from manual feature crafting. However, traditional AFE lacks the semantic guidance needed to fully exploit domain knowledge. Although large language models (LLMs) can, in principle, emulate experts, existing approaches typically operate in an open code space that directly generates and rewrites entire features; without a compositional structural representation and invariant constraints, edits are coarse and non-local, making it hard to distill interpretable features with high information content and rich hierarchical structure.

Transformer structures have been widely used in sequential recommender systems (SRS). However, as user interaction histories increase, computational time and memory requirements also grow. This is mainly caused by the standard attention mechanism. Although there exist many methods employing efficient attention and SSM-based models, these approaches struggle to effectively model long sequences and may exhibit unstable performance on short sequences. To address these challenges, we design a sparse attention mechanism, BlossomRec, which models both long-term and short-term user interests through attention computation to achieve stable performance across sequences of varying lengths. Specifically, we categorize user interests in recommendation systems into long-term and short-term interests, and compute them using two distinct sparse attention patterns, with the results combined through a learnable gated output. Theoretically, it significantly reduces the number of interactions participating in attention computation. Extensive experiments on four public datasets demonstrate that BlossomRec, when integrated with state-of-the-art Transformer-based models, achieves comparable or even superior performance while significantly reducing memory usage, providing strong evidence of BlossomRec's efficiency and effectiveness. The code is available at https://github.com/Applied-Machine-Learning-Lab/WWW2026_BlossomRec.

Large-scale online marketplaces and recommender systems are crucial technological foundations for the development of e-commerce. In industrial recommender systems, features play a vital role as they carry essential information for downstream models. Accurate estimation of feature importance is critical, as it helps identify the most useful feature subsets from thousands of candidates for online services. Such a selection enables optimization of online performance while reducing computational burden. To address the feature selection challenges in deep learning, trainable gate-based and sensitivity-based methods have been proposed and proven effective in the industry. However, by analyzing real-world examples, we identified three bias issues that cause feature importance estimation to rely on partial model layers, samples, or gradients, ultimately leading to inaccurate feature importance estimates. We refer to these biases as layer bias, baseline bias, and approximation bias. To mitigate these biases, we propose FairFS, a fair and accurate feature selection algorithm. On one hand, FairFS directly regularizes feature importance estimation across all non-linear transformational layers to avoid layer bias. On the other hand, it employs a smooth baseline feature close to the classifier's decision boundary and an aggregated approximation method to mitigate bias issues. Extensive experiments demonstrate how FairFS mitigates these three biases and achieves state-of-the-art feature selection results.

Personalization has become an essential capability in modern AI systems, enabling customized interactions that align with individual user preferences, contexts, and goals. Recent research has increasingly concentrated on Retrieval-Augmented Generation (RAG) frameworks and their evolution into more advanced agent-based architectures within personalized settings to enhance user satisfaction. Building on this foundation, this survey systematically examines personalization across the three core stages of RAG: pre-retrieval, retrieval, and generation. Beyond RAG, we further extend its capabilities into the realm of Personalized LLM-based Agents, which enhance traditional RAG systems with agentic functionalities, including user understanding, personalized planning and execution, and dynamic generation. For both personalization in RAG and agent-based personalization, we provide formal definitions, conduct a comprehensive review of recent literature, and summarize key datasets and evaluation metrics. Additionally, we discuss fundamental challenges, limitations, and promising research directions in this evolving field. Relevant papers and resources are continuously updated at the Github Repo ( https://github.com/Applied-Machine-Learning-Lab/Awesome-Personalized-RAG-Agent ).

Feature selection is crucial in recommender systems for improving model efficiency and predictive performance. Conventional approaches typically employ surrogate models-such as decision trees or neural networks-to estimate feature importance. However, their effectiveness is inherently constrained, as these models may struggle under suboptimal training conditions, including feature collinearity, high-dimensional sparsity, and insufficient data. In this paper, we propose SELF, a SurrogatE-Light Feature selection method for deep recommender systems. SELF integrates semantic reasoning from Large Language Models (LLMs) with task-specific learning from surrogate models, enabling an automated and lightweight feature selection process. Specifically, LLMs first produce a semantically informed ranking of feature importance, which is subsequently refined by a surrogate model, effectively integrating general world knowledge with task-specific learning. Comprehensive experiments on three public datasets from real-world recommender platforms validate the effectiveness of SELF. To facilitate reproducibility, our code is publicly available.

Large Language Models (LLMs) have exhibited significant promise in recommender systems by empowering user profiles with their extensive world knowledge and superior reasoning capabilities. However, LLMs face challenges like unstable instruction compliance, modality gaps, and high inference latency, leading to textual noise and limiting their effectiveness in recommender systems. To address these challenges, we propose UserIP-Tuning, which uses prompt-tuning to infer user profiles. It integrates the causal relationship between user profiles and behavior sequences into LLMs' prompts. It employs Expectation Maximization (EM) to infer the embedded latent profile, minimizing textual noise by fixing the prompt template. Furthermore, a profile quantization codebook bridges the modality gap by categorizing profile embeddings into collaborative IDs pre-stored for online deployment. This improves time efficiency and reduces memory usage. Experiments show that UserIP-Tuning outperforms state-of-the-art recommendation algorithms. An industry application confirms its effectiveness, robustness, and transferability. The presented solution has been deployed in Huawei AppGallery's Explore page since May 2025, serving 2 million daily active users, delivering significant improvements in real-world recommendation scenarios. The code is publicly available for replication at https://github.com/Applied-Machine-Learning-Lab/UserIP-Tuning.

Feature interaction modeling is crucial for deep recommendation models. A common and effective approach is to construct explicit feature combinations to enhance model performance. However, in practice, only a small fraction of these combinations are truly informative. Thus it is essential to select useful feature combinations to reduce noise and manage memory consumption. While feature selection methods have been extensively studied, they are typically limited to selecting individual features. Extending these methods for high-order feature combination selection presents a significant challenge due to the exponential growth in time complexity when evaluating feature combinations one by one. In this paper, we propose TayFCS, a lightweight feature combination selection method that significantly improves model performance. Specifically, we propose the Taylor Expansion Scorer (TayScorer) module for field-wise Taylor expansion on the base model. Instead of evaluating all potential feature combinations' importance by repeatedly running experiments with feature adding and removal, this scorer only needs to approximate them based on their sub-components' gradients. They can be simply computed with one backward pass based on a trained recommendation model. To further reduce information redundancy between feature combinations and their sub-components, we introduce Logistic Regression Elimination (LRE) that estimates the information gain of feature combinations over their sub-components based on the above importance scores. Experimental results on three benchmark datasets validate both the effectiveness and efficiency of our approach. Furthermore, online A/B test results demonstrate its practical applicability and commercial value.

Cloud-device collaboration leverages on-cloud Large Language Models (LLMs) for handling public user queries and on-device Small Language Models (SLMs) for processing private user data, collectively forming a powerful and privacy-preserving solution.However, existing approaches often fail to fully leverage the scalable problem-solving capabilities of on-cloud LLMs while underutilizing the advantage of on-device SLMs in accessing and processing personalized data.This leads to two interconnected issues: 1) Limited utilization of the problem-solving capabilities of on-cloud LLMs, which fail to align with personalized user-task needs, and 2) Inadequate integration of user data into on-device SLM responses, resulting in mismatches in contextual user information.In this paper, we propose a Leader-Subordinate Retrieval framework for Privacy-preserving cloud-device collaboration (LSRP), a novel solution that bridges these gaps by: 1) enhancing on-cloud * Contributed equally to this work.

Recent studies have revealed a phenomenon known as source bias, where PLM-based retrievers assign higher relevance scores to LLM-generated content despite its semantic quality being comparable to human-written content. As LLMs rapidly advance and become more widely used, effectively counteracting source bias is crucial for the sustainable development of the information retrieval (IR) ecosystem. Existing methods primarily attempt to address source bias from the retriever side, adopting a "passive defense" approach that intervenes only after biased content has entered the retrieval pipeline. These solutions are limited by frequent retriever updates in industrial applications, high recurring costs, and their inability to address the root cause of source bias.

In online advertising, uncertainty calibration aims to adjust a ranking model's probability predictions to better approximate the true likelihood of an event, e.g., a click or a conversion. However, existing calibration approaches may lack the ability to effectively model complex nonlinear relations, consider context features, and achieve balanced performance across different data subsets. To tackle these challenges, we introduce a novel model called Monotonic Calibration Networks, featuring three key designs: a monotonic calibration function (MCF), an order-preserving regularizer, and a field-balance regularizer. The nonlinear MCF is capable of naturally modeling and universally approximating the intricate relations between uncalibrated predictions and the posterior probabilities, thus being much more expressive than existing methods. MCF can also integrate context features using a flexible model architecture, thereby achieving context awareness. The order-preserving and field-balance regularizers promote the monotonic relationship between adjacent bins and the balanced calibration performance on data subsets, respectively. Experimental results on both public and industrial datasets demonstrate the superior performance of our method in generating well-calibrated probability predictions.

Learning high-quality item embeddings is crucial for recommendation tasks such as matching and ranking. However, existing methods often rely on ID-based item embeddings learned end-to-end with downstream recommendation models, which may suffer from overfitting and limited generalizability. In this paper, we aim to learn universal item embeddings (dubbed UniEmbedding) that capture multi-modal semantics, generalize across multiple domains, and serve different downstream tasks. To achieve this goal, we introduce the UniEmbedding pretraining framework, which includes three modules: a domain-aware multi-modal adapter, a user-view projection module, and contrastive learning objectives across domains. Compared to naive ID embeddings, UniEmbedding provides rich semantic information that generalizes more effectively across domains. Unlike multi-modal embeddings directly extracted from off-the-shelf pretrained models, UniEmbedding achieves better alignment between content semantics and behaviors. We evaluated UniEmbedding on both public and industrial datasets, demonstrating its effectiveness in matching and ranking tasks. Furthermore, UniEmbedding has been deployed in multiple recommendation applications at Huawei, resulting in significant gains in user engagement metrics.

Deep Recommender Systems (DRS) are increasingly dependent on a large number of feature fields for more precise recommendations. Effective feature selection methods are consequently becoming critical for further enhancing the accuracy and optimizing storage efficiencies to align with the deployment demands. This research area, particularly in the context of DRS, is nascent and faces three core challenges. Firstly, variant experimental setups across research papers often yield unfair comparisons, obscuring practical insights. Secondly, the existing literature's lack of detailed analysis on selection attributes, based on large-scale datasets and a thorough comparison among selection techniques and DRS backbones, restricts the generalizability of findings and impedes deployment on DRS. Lastly, research often focuses on comparing the peak performance achievable by feature selection methods. This approach is typically computationally infeasible for identifying the optimal hyperparameters and overlooks evaluating the robustness and stability of these methods. To bridge these gaps, this paper presents ERASE, a comprehensive bEnchmaRk for feAture SElection for DRS. ERASE comprises a thorough evaluation of eleven feature selection methods, covering both traditional and deep learning approaches, across four public datasets, private industrial datasets, and a real-world commercial platform, achieving significant enhancement. Our code is available online for ease of reproduction.

Personalized recommendation serves as a ubiquitous channel for users to discover information tailored to their interests. However, traditional recommendation models primarily rely on unique IDs and categorical features for user-item matching, potentially overlooking the nuanced essence of raw item contents across multiple modalities such as text, image, audio, and video. This underutilization of multimodal data poses a limitation to recommender systems, especially in multimedia services like news, music, and short-video platforms. The recent advancements in large multimodal models offer new opportunities and challenges in developing content-aware recommender systems. This survey seeks to provide a comprehensive exploration of the latest advancements and future trajectories in multimodal pretraining, adaptation, and generation techniques, as well as their applications in enhancing recommender systems. Furthermore, we discuss current open challenges and opportunities for future research in this dynamic domain. We believe that this survey, alongside the curated resources, will provide valuable insights to inspire further advancements in this evolving landscape.

Data-driven techniques have greatly empowered recommender systems in different scenarios. However, many mainstream algorithms rely on black-box models, making them difficult to interpret, debug, and evolve. Therefore, effectively and efficiently interpreting the behaviors and impacts of features in different stages of recommendation pipelines is essential in industrial recommender systems to master a clear picture of the features they use and bring new insights to system improvement and product design. In this tutorial, we present a systematic overview of feature interpretation technologies in the recommendation field from various aspects including algorithms, applications, and challenges. We first provide a systematic taxonomy of previous feature interpretation methods based on their interpretation perspectives, then introduce the experience and lessons of feature interpretation in large-scale and real-time industrial recommender systems. Finally, we summarize several remaining theoretical and practical challenges in feature interpretation and present corresponding future directions to help feature interpretation better empower recommender systems. From this tutorial, the RecSys community can obtain insights into the methodology and real-world applications of feature interpretation to make more transparent, targeted, and intelligent system optimization.

Estimating the post-click conversion rate (CVR) accurately in ranking systems is crucial in industrial applications. However, this task is often challenged by data sparsity and selection bias, which hinder accurate ranking. Previous approaches to address these challenges have typically focused on either modeling CVR across the entire exposure space which includes all exposure events, or providing unbiased CVR estimation separately. However, the lack of integration between these objectives has limited the overall performance of CVR estimation. Therefore, there is a pressing need for a method that can simultaneously provide unbiased CVR estimates across the entire exposure space. To achieve it, we formulate the CVR estimation task as an Area Under the Curve (AUC) optimization problem and propose the Entire-space Weighted AUC (EWAUC) framework. EWAUC utilizes sample reweighting techniques to handle selection bias and employs pairwise AUC risk, which incorporates more information from limited clicked data, to handle data sparsity. In order to model CVR across the entire exposure space unbiasedly, EWAUC treats the exposure data as both conversion data and non-conversion data to calculate the loss. The properties of AUC risk guarantee the unbiased nature of the entire space modeling. We provide comprehensive theoretical analysis to validate the unbiased nature of our approach. Additionally, extensive experiments conducted on real-world datasets demonstrate that our approach outperforms state-of-the-art methods in terms of ranking performance for the CVR estimation task.

Sequential recommendation (SRS) has become the technical foundation in many applications recently, which aims to recommend the next item based on the user's historical interactions. However, sequential recommendation often faces the problem of data sparsity, which widely exists in recommender systems. Besides, most users only interact with a few items, but existing SRS models often underperform these users. Such a problem, named the long-tail user problem, is still to be resolved. Data augmentation is a distinct way to alleviate these two problems, but they often need fabricated training strategies or are hindered by poor-quality generated interactions. To address these problems, we propose a Diffusion Augmentation for Sequential Recommendation (DiffuASR) for a higher quality generation. The augmented dataset by DiffuASR can be used to train the sequential recommendation models directly, free from complex training procedures. To make the best of the generation ability of the diffusion model, we first propose a diffusion-based pseudo sequence generation framework to fill the gap between image and sequence generation. Then, a sequential U-Net is designed to adapt the diffusion noise prediction model U-Net to the discrete sequence generation task. At last, we develop two guide strategies to assimilate the preference between generated and origin sequences. To validate the proposed DiffuASR, we conduct extensive experiments on three real-world datasets with three sequential recommendation models. The experimental results illustrate the effectiveness of DiffuASR. As far as we know, DiffuASR is one pioneer that introduce the diffusion model to the recommendation.The implementation code is available online.

Multi-task Recommender Systems (MTRSs) has become increasingly prevalent in a variety of real-world applications due to their exceptional training efficiency and recommendation quality. However, conventional MTRSs often input all relevant feature fields without distinguishing their contributions to different tasks, which can lead to confusion and a decline in performance. Existing feature selection methods may neglect task relations or require significant computation during model training in multi-task setting. To this end, this paper proposes a novel Single-shot Feature Selection framework for MTRSs, referred to as MultiSFS, which is capable of selecting feature fields for each task while considering task relations in a single-shot manner. Specifically, MultiSFS first efficiently obtains task-specific feature importance through a single forward-backward pass. Then, a data-task bipartite graph is constructed to learn field-level task relations. Subsequently, MultiSFS merges the feature importance according to task relations and selects feature fields for different tasks. To demonstrate the effectiveness and properties of MultiSFS, we integrate it with representative MTRS models and evaluate on three real-world datasets. The implementation code is available online to ease reproducibility.