Multi-modal knowledge graph completion (MMKGC) enhances the structural and semantic richness of knowledge graphs by integrating diverse information across modalities. However, existing methods often either overlook the diversity within a single modality or fail to ensure effective cross-modality alignment for entity representation. This leads to suboptimal entity representations, as inconsistent or irrelevant data is treated uniformly. To address these challenges, we propose a unified framework that combines intra-modality multi-view fusion with cross-modality alignment (IMVIA for short). Our approach captures the most relevant information within each modality by leveraging relational context. Simultaneously, we apply information disentanglement and contrastive learning, allowing each modality-specific learner to focus on extracting distinctive features while maintaining consistent training objectives across all modalities. Furthermore, we employ a relation-aware gated decision fusion network to robustly integrate diverse information. Experimental results show that IMVIA significantly outperforms state-of-the-art approaches across multiple benchmark datasets, validating its effectiveness and robustness in MMKGC task.

In the commercial sphere, such as operations and maintenance, advertising, and marketing recommendations, intelligent decision-making utilizing data mining and neural network technologies is crucial, especially in resource allocation to optimize ROI. This study delves into the Cost-aware Binary Treatment Assignment Problem (C-BTAP) across different industries, with a focus on the state-of-the-art Direct ROI Prediction (DRP) method. However, the DRP model confronts issues like covariate shift and insufficient training data, hindering its real-world effectiveness. Addressing these challenges is essential for ensuring dependable and robust predictions in varied operational contexts. This paper presents a robust Direct ROI Prediction (rDRP) method, designed to address challenges in real-world deployment of neural network-based uplift models, particularly under conditions of covariate shift and insufficient training data. The rDRP method, enhancing the standard DRP model, does not alter the model's structure or require retraining. It utilizes conformal prediction and Monte Carlo dropout for interval estimation, adapting to model uncertainty and data distribution shifts. A heuristic calibration method, inspired by a Kaggle competition, combines point and interval estimates. The effectiveness of these approaches is validated through offline tests and online A/B tests in various settings, demonstrating significant improvements in target rewards compared to the state-of-the-art method.

Offering incentives (e.g., coupons at Amazon, discounts at Uber and video bonuses at Tiktok) to user is a common strategy used by online platforms to increase user engagement and platform revenue. Despite its proven effectiveness, these marketing incentives incur an inevitable cost and might result in a low ROI (Return on Investment) if not used properly. On the other hand, different users respond differently to these incentives, for instance, some users never buy certain products without coupons, while others do anyway. Thus, how to select the right amount of incentives (i.e. treatment) to each user under budget constraints is an important research problem with great practical implications. In this paper, we call such problem as a budget-constrained treatment selection (BTS) problem.

Nowadays, ridesharing has become one of the most popular services offered by online ride-hailing platforms (e.g., Uber and Didi Chuxing). Existing ridesharing platforms adopt the strategy that dispatches orders over the entire city at a uniform time interval. However, the uneven spatio-temporal order distributions in real-world ridesharing systems indicate that such an approach is suboptimal in practice. Thus, in this paper, we exploit adaptive dispatching intervals to boost the platform's profit under a guarantee of the maximum passenger waiting time. Specifically, we propose a hierarchical approach, which generates clusters of geographical areas suitable to share the same dispatching intervals, and then makes online decisions of selecting the appropriate time instances for order dispatch within each spatial cluster. Technically, we prove the impossibility of designing constant-competitive-ratio algorithms for the online adaptive interval problem, and propose online algorithms under partial or even zero future order knowledge that significantly improve the platform's profit over existing approaches. We conduct extensive experiments with a large-scale ridesharing order dataset, which contains all of the over 3.5 million ridesharing orders in Beijing, China, received by Didi Chuxing from October 1st to October 31st, 2018. The experimental results demonstrate that our proposed algorithms outperform existing approaches.

We present style-aware image cloning, a novel image editing approach for artworks, which allows users to seamlessly insert any photorealistic or artificial objects into an artwork to create a new image that shares the same artistic style with the original artwork. To this end, a real-time image transfer algorithm is developed to stylize the cloned object according to a distance metric based on the artistic styles and semantic information. Several interactive functions, such as layering, shadowing, semantic labeling, and direction field editing, are provided to enhance the harmonization of the composite image. Extensive experimental results demonstrate the effectiveness of our method.