Visual-Language Tracking (VLT) is emerging as a promising paradigm to bridge the human-machine performance gap. For single objects, VLT broadens the problem scope to text-driven video comprehension. Yet, this direction is still confined to 2D spatial extents, currently lacking the ability to deal with 3D tracking in the confines of monocular video. Unfortunately, advances in 3D tracking mainly rely on expensive sensor inputs, e.g., point clouds, depth measurements, radar. Absence of language counterpart for the outputs of these mildly democratized sensors in the literature also hinders VLT expansion to 3D tracking. Addressing that, we make the first attempt towards extending VLT to 3D tracking based on monocular video. We present a comprehensive framework, introducing (i) the Monocular-Video-based 3D Visual Language Tracking (Mono3DVLT) task, (ii) a large-scale dataset for the task, called Mono3DVLT-V2X, and (iii) a customized neural model for the task. Our dataset is carefully curated, leveraging a Large Langauge Model (LLM) followed by human verification, composing natural language descriptions for 79,158 video sequences aiming at single object tracking, providing 2D and 3D bounding box annotations. Our neural model, termed Mono3DVLT-MT, is the first targeted approach for the Mono3DVLT task. Comprising the pipeline of multi-modal feature extractor, visual-language encoder, tracking decoder and a tracking head, our model sets a strong baseline for the task on Mono3DVLT-V2X. Experimental results show that our method significantly outperforms existing techniques on the Mono3DVLT-V2X dataset. Our dataset and code are available in https://github.com/hongkai-wei/Mono3DVLT.

According to the theory of Transaction Cost Economics, markets and hierarchies are two basic and alternative models of organization. In the environment of Electronic Commerce, markets and hierarchies have been transforming into Electronic markets (EMs) and Electronic Hierarchies (EHs). It shows that both EMs and EHs have been developed in the environment of Electronic Commerce. However, as two different mechanisms; the relationship between them is not only contradiction but also coordination. In this paper, the relationships between EMs and EHs in the context of electronic commerce will be discussed.