Zhihua Zhu

dblp:138/5936 · DBLP profile ↗
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14ranked-venue papers
3as first author
7since 2021 · last 2024
—ORCID · conflict

Domains — the database's venue-derived domains; a paper can count in several

Databases, data management, data science and information retrieval · 9 · 3 first-author · 5 since 2021Artificial intelligence and machine learning · 6 · 2 first-author · 2 since 2021Applied, interdisciplinary, general and emerging computing · 4 · 2 since 2021Graphics, computer vision, multimedia, augmented reality and games · 2 · 2 since 2021
YearPublicationVenuePosition
2024 Dynamic Budget Throttling in Repeated Second-Price Auctions
abstract
In today's online advertising markets, a crucial requirement for an advertiser is to control her total expenditure within a time horizon under some budget. Among various budget control methods, throttling has emerged as a popular choice, managing an advertiser's total expenditure by selecting only a subset of auctions to participate in. This paper provides a theoretical panorama of a single advertiser's dynamic budget throttling process in repeated second-price auctions. We first establish a lower bound on the regret and an upper bound on the asymptotic competitive ratio for any throttling algorithm, respectively, when the advertiser's values are stochastic and adversarial. Regarding the algorithmic side, we propose the OGD-CB algorithm, which guarantees a near-optimal expected regret with stochastic values. On the other hand, when values are adversarial, we prove that this algorithm also reaches the upper bound on the asymptotic competitive ratio. We further compare throttling with pacing, another widely adopted budget control method, in repeated second-price auctions. In the stochastic case, we demonstrate that pacing is generally superior to throttling for the advertiser, supporting the well-known result that pacing is asymptotically optimal in this scenario. However, in the adversarial case, we give an exciting result indicating that throttling is also an asymptotically optimal dynamic bidding strategy. Our results bridge the gaps in theoretical research of throttling in repeated auctions and comprehensively reveal the ability of this popular budget-smoothing strategy.
Zhaohua Chen 0001, Chang Wang 0004, Qian Wang 0025, Yuqi Pan, Zhuming Shi, Zheng Cai, Yukun Ren, Zhihua Zhu, Xiaotie Deng
AAAI8
2024 Budget-Constrained Auctions with Unassured Priors: Strategic Equivalence and Structural Properties
abstract
In today's online advertising markets, it is common for advertisers to set long-term budgets. Correspondingly, advertising platforms adopt budget control methods to ensure that advertisers' payments lie within their budgets. Most budget control methods rely on the value distributions of advertisers. However, due to the complex advertising landscape and potential privacy concerns, the platform hardly learns advertisers' true priors. Thus, it is crucial to understand how budget control auction mechanisms perform under unassured priors.
Zhaohua Chen 0001, Mingwei Yang 0002, Chang Wang 0004, Zheng Cai, Yukun Ren, Zhihua Zhu, Xiaotie Deng
WWW7
2023 Near-Optimal Experimental Design Under the Budget Constraint in Online Platforms
abstract
A/B testing, or controlled experiments, is the gold standard approach to causally compare the performance of algorithms on online platforms. However, conventional Bernoulli randomization in A/B testing faces many challenges such as spillover and carryover effects. Our study focuses on another challenge, especially for A/B testing on two-sided platforms – budget constraints. Buyers on two-sided platforms often have limited budgets, where the conventional A/B testing may be infeasible to be applied, partly because two variants of allocation algorithms may conflict and lead some buyers to exceed their budgets if they are implemented simultaneously. We develop a model to describe two-sided platforms where buyers have limited budgets. We then provide an optimal experimental design that guarantees small bias and minimum variance. Bias is lower when there is more budget and a higher supply-demand rate. We test our experimental design on both synthetic data and real-world data, which verifies the theoretical results and shows our advantage compared to Bernoulli randomization.
Yongkang Guo, Yuan Yuan 0016, Jinshan Zhang 0001, Yuqing Kong, Zhihua Zhu, Zheng Cai
WWW5
2023 RankAxis: Towards a Systematic Combination of Projection and Ranking in Multi-Attribute Data Exploration
abstract
Projection and ranking are frequently used analysis techniques in multi-attribute data exploration. Both families of techniques help analysts with tasks such as identifying similarities between observations and determining ordered subgroups, and have shown good performances in multi-attribute data exploration. However, they often exhibit problems such as distorted projection layouts, obscure semantic interpretations, and non-intuitive effects produced by selecting a subset of (weighted) attributes. Moreover, few studies have attempted to combine projection and ranking into the same exploration space to complement each other's strengths and weaknesses. For this reason, we propose RankAxis, a visual analytics system that systematically combines projection and ranking to facilitate the mutual interpretation of these two techniques and jointly support multi-attribute data exploration. A real-world case study, expert feedback, and a user study demonstrate the efficacy of RankAxis.
Yukun Ren, Zhihua Zhu, Dai Li, Xiaojuan Ma, Quan Li 0002
IEEE Trans. Vis. Comput. Graph.3
2022 Contrastive Disentangled Graph Convolutional Network for Weakly-Supervised Classification
Xiaokai Chu, Jiashu Zhao, Xinxin Fan, Di Yao 0001, Zhihua Zhu, Lixin Zou, Dawei Yin 0001, Jingping Bi
DASFAA (1)5
2021 Variational Cross-Network Embedding for Anonymized User Identity Linkage
abstract
User identity linkage (UIL) task aims to infer the identical users between different social networks/platforms. Existing models leverage the labeled inter-linkages or high-quality user attributes to make predictions. Nevertheless, it is often difficult or even impossible to obtain such information in real-world applications. To this end, we in this paper focus on studying an Anonymized User Identity Linkage (AUIL) problem wherein neither labeled anchor users nor attributes are available. To handle such a practical and challenging task, we propose a novel and concise unsupervised embedding method, VCNE, by utilizing the network structural information. Concretely, considering the inherent properties of structural diversity in the AUIL problem, we introduce a variational cross-network embedding learning framework to jointly study the Gaussian embeddings instead of the existing deterministic embedding from the angle of vector space. The multi-facet experiments on both real-world and synthetic datasets demonstrate that VCNE not only outperforms all baselines to a large extent but also be more robust to the different-level diversities and sparsities of the networks.
Xiaokai Chu, Xinxin Fan, Zhihua Zhu, Jingping Bi
CIKM3
2021 Cross-plane colour image encryption using a two-dimensional logistic tent modular map
abstract
Chaotic systems are suitable for image encryption owing to their numerous intrinsic characteristics. However, chaotic maps and algorithmic structures employed in many existing chaos-based image encryption algorithms exhibit various shortcomings. To overcome these, in this study, we first construct a two-dimensional logistic tent modular map (2D-LTMM) and then develop a new colour image encryption algorithm (CIEA) using the 2D-LTMM, which is referred to as the LTMM-CIEA. Compared with the existing chaotic maps used for image encryption, the 2D-LTMM has a fairly wide and continuous chaotic range and more uniformly distributed trajectories. The LTMM-CIEA employs cross-plane permutation and non-sequential diffusion to obtain the diffusion and confusion properties. The cross-plane permutation concurrently shuffles the row and column positions of pixels within the three colour planes, and the non-sequential diffusion method processes the pixels in a secret and random order. The main contributions of this study are the construction of the 2D-LTMM to overcome the shortcomings of existing chaotic maps and the development of the LTMM-CIEA to concurrently encrypt the three colour planes of images. Simulation experiments and security evaluations show that the 2D-LTMM outperforms recently developed chaotic maps, and the LTMM-CIEA outperforms several state-of-the-art image encryption algorithms in terms of security.
Zhongyun Hua, Zhihua Zhu, Zheng Zhang 0006, Hejiao Huang
Inf. Sci.2
2020 LRHNE: A Latent-Relation Enhanced Embedding Method for Heterogeneous Information Networks
abstract
Heterogeneous information networks (HINs) have been successfully applied into several fields to accomplish complex data analytics, such as bibliography, bioinformatics, NLP, etc. In the meantime, network embedding at present has emerged as a convenient tool to mine and learn from networked data. As a result, it is of interest to develop HIN embedding methods. Despite recent breakthroughs in HIN embedding methods, little research attention has been paid to exploit the relation semantics in HINs and further integrate it to improve the embedding quality. Considering the sophisticated correlations in HINs, we in this paper propose a novel HIN embedding method LRHNE to yield latent-relation enhanced embeddings for nodes. Our work mainly involves three contributions: i) we verify that the latent relation can promote the embedding quality indeed through a real-world dataset, then a novel graph inception network is proposed to extract the latent relational features under the guidance of partial prior knowledge; ii) taking into account the existing structure information and inferred latent relation knowledge, we propose a cross-aligned variational graph autoencoder to extract and further fuse both the structure and latent relational features into the embeddings; and iii) we perform extensive experiments to validate our proposed LRHNE, and experimental results show that our LRHNE can significantly outperform state-of-the-art methods. The multi-facet inspections also exhibit our method is robust and hyper-parameter insensitive, therefore, our method can serve as a radical tool to tackle the relation-sophisticated HINs.
Zhihua Zhu, Xinxin Fan, Xiaokai Chu, Jingping Bi
CIKM1
2020 HGCN: A Heterogeneous Graph Convolutional Network-Based Deep Learning Model Toward Collective Classification
abstract
Collective classification, as an important technique to study networked data, aims to exploit the label autocorrelation for a group of inter-connected entities with complex dependencies. As the emergence of various heterogeneous information networks (HINs), collective classification at present is confronting several severe challenges stemming from the heterogeneity of HINs, such as complex relational hierarchy, potential incompatible semantics and node-context relational semantics. To address the challenges, in this paper, we propose a novel heterogeneous graph convolutional network-based deep learning model, called HGCN, to collectively categorize the entities in HINs. Our work involves three primary contributions: i) HGCN not only learns the latent relations from the relation-sophisticated HINs via multi-layer heterogeneous convolutions, but also captures the semantic incompatibility among relations with properly-learned edge-level filter parameters; ii) to preserve the fine-grained relational semantics of different-type nodes, we propose a heterogeneous graph convolution to directly tackle the original HINs without any in advance transforming the network from heterogeneity to homogeneity; iii) we perform extensive experiments using four real-world datasets to validate our proposed HGCN, the multi-facet results show that our proposed HGCN can significantly improve the performance of collective classification compared with the state-of-the-art baseline methods.
Zhihua Zhu, Xinxin Fan, Xiaokai Chu, Jingping Bi
KDD1
2019 Cross-Network Embedding for Multi-Network Alignment
abstract
Recently, data mining through analyzing the complex structure and diverse relationships on multi-network has attracted much attention in both academia and industry. One crucial prerequisite for this kind of multi-network mining is to map the nodes across different networks, i.e., so-called network alignment. In this paper, we propose a cross-network embedding method CrossMNA for multi-network alignment problem through investigating structural information only. Unlike previous methods focusing on pair-wise learning and holding the topology consistent assumption, our proposed CrossMNA considers the multi-network scenarios which involve at least two types of networks with diverse network structures. CrossMNA leverages the cross-network information to refine two types of node embedding vectors, i.e., inter-vector for network alignment and intra-vector for other downstream network analysis tasks. Finally, we verify the effectiveness and efficiency of our proposed method using several real-world datasets. The extensive experiments show that our CrossMNA can significantly outperform the existing baseline methods on multi-network alignment task, and also achieve better performance for link prediction task with less memory usage.
Xiaokai Chu, Xinxin Fan, Di Yao 0001, Zhihua Zhu, Jingping Bi
WWW4
2018 Sub-trajectory- and Trajectory-Neighbor-based Outlier Detection over Trajectory Streams
Zhihua Zhu, Di Yao 0001, Hanqiang Li, Jingping Bi
PAKDD (1)1
2018 Learning deep representation for trajectory clustering
abstract
Abstract Trajectory clustering, which aims at discovering groups of similar trajectories, has long been considered as a corner stone task for revealing movement patterns as well as facilitating higher level applications such as location prediction and activity recognition. Although a plethora of trajectory clustering techniques have been proposed, they often rely on spatio‐temporal similarity measures that are not space and time invariant. As a result, they cannot detect trajectory clusters where the within‐cluster similarity occurs in different regions and time periods. In this paper, we revisit the trajectory clustering problem by learning quality low‐dimensional representations of the trajectories. We first use a sliding window to extract a set of moving behaviour features that capture space‐ and time‐invariant characteristics of the trajectories. With the feature extraction module, we transform each trajectory into a feature sequence to describe object movements and further employ a sequence‐to‐sequence auto‐encoder to learn fixed‐length deep representations. The learnt representations robustly encode the movement characteristics of the objects and thus lead to space‐ and time‐invariant clusters. We evaluate the proposed method on both synthetic and real data and observe significant performance improvements over existing methods.
Di Yao 0001, Chao Zhang 0014, Zhihua Zhu, Qin Hu 0001, Zheng Wang 0040, Jian-Hui Huang, Jingping Bi
Expert Syst. J. Knowl. Eng.3
2017 Trajectory clustering via deep representation learning
abstract
Trajectory clustering, which aims at discovering groups of similar trajectories, has long been considered as a corner stone task for revealing movement patterns as well as facilitating higher-level applications like location prediction. While a plethora of trajectory clustering techniques have been proposed, they often rely on spatiotemporal similarity measures that are not space- and time-invariant. As a result, they cannot detect trajectory clusters where the within-cluster similarity occurs in different regions and time periods. In this paper, we revisit the trajectory clustering problem by learning quality low-dimensional representations of the trajectories. We first use a sliding window to extract a set of moving behavior features that capture space- and time-invariant characteristics of the trajectories. With the feature extraction module, we transform each trajectory into a feature sequence to describe object movements, and further employ a sequence to sequence autoencoder to learn fixed-length deep representations. The learnt representations robustly encode the movement characteristics of the objects and thus lead to space- and time-invariant clusters. We evaluate the proposed method on both synthetic and real data, and observe significant performance improvements over existing methods.
Di Yao 0001, Chao Zhang 0014, Zhihua Zhu, Jian-Hui Huang, Jingping Bi
IJCNN3
2013 Plasmon-induced transparency in terahertz metamaterials
Huihui Jing, Zhihua Zhu, Xueqian Zhang, Jianqiang Gu, Chunmei Ouyang, Jiaguang Han, Weili Zhang
Sci. China Inf. Sci.2