A key to causal inference with observational data is achieving balance in predictive features associated with each treatment type. Recent literature has explored representation learning to achieve this goal. In this work, we discuss the pitfalls of these strategies – such as a steep trade-off between achieving balance and predictive power – and present a remedy via the integration of balancing weights in causal learning. Specifically, we theoretically link balance to the quality of propensity estimation, emphasize the importance of identifying a proper target population, and elaborate on the complementary roles of feature balancing and weight adjustments. Using these concepts, we then develop an algorithm for flexible, scalable and accurate estimation of causal effects. Finally, we show how the learned weighted representations may serve to facilitate alternative causal learning procedures with appealing statistical features. We conduct an extensive set of experiments on both synthetic examples and standard benchmarks, and report encouraging results relative to state-of-the-art baselines.

It is often critical for prediction models to be robust to distributional shifts between training and testing data. From a causal perspective, the challenge is to distinguish the stable causal relationships from the unstable spurious correlations across shifts. We describe a causal transfer random forest (CTRF) that combines existing training data with a small amount of data from a randomized experiment to train a model which is robust to the feature shifts and therefore transfers to a new targeting distribution. Theoretically, we justify the robustness of the approach against feature shifts with the knowledge from causal learning. Empirically, we evaluate the CTRF using both synthetic data experiments and real-world experiments in the Bing Ads platform, including a click prediction task and in the context of an end-to-end counterfactual optimization system. The proposed CTRF produces robust predictions and outperforms most baseline methods compared in the presence of feature shifts.