Visual grounding seeks to localize the image region corresponding to a free-form text description. Recently, the strong multimodal capabilities of Large Vision-Language Models (LVLMs) have driven substantial improvements in visual grounding, though they inevitably require fine-tuning and additional model components to explicitly generate bounding boxes or segmentation masks. However, we discover that a few attention heads in frozen LVLMs demonstrate strong visual grounding capabilities. We refer to these heads, which consistently capture object locations related to text semantics, as localization heads. Using localization heads, we introduce a straightforward and effective training-free visual grounding framework that utilizes text-to-image attention maps from localization heads to identify the target objects. Surprisingly, only three out of thousands of attention heads are sufficient to achieve competitive localization performance compared to existing LVLM-based visual grounding methods that require fine-tuning. Our findings suggest that LVLMs can innately ground objects based on a deep comprehension of the text-image relationship, as they implicitly focus on relevant image regions to generate informative text outputs.

Large multimodal models (LMMs) "see" images by leveraging the attention mechanism between text and visual tokens in the transformer decoder. Ideally, these models should focus on key visual information relevant to the text token. However, recent findings indicate that LMMs have an extraordinary tendency to consistently allocate high attention weights to specific visual tokens, even when these tokens are irrelevant to the corresponding text. In this study, we investigate the property behind the appearance of these irrelevant visual tokens and examine their characteristics. Our findings show that this behavior arises due to the massive activation of certain hidden state dimensions, which resembles the attention sink found in language models. Hence, we refer to this phenomenon as the visual attention sink. In particular, our analysis reveals that removing the irrelevant visual sink tokens does not impact model performance, despite receiving high attention weights. Consequently, we recycle the attention to these tokens as surplus resources, redistributing the attention budget to enhance focus on the image. To achieve this, we introduce Visual Attention Redistribution (VAR), a method that redistributes attention in image-centric heads, which we identify as innately focusing on visual information. VAR can be seamlessly applied across different LMMs to improve performance on a wide range of tasks, including general vision-language tasks, visual hallucination tasks, and vision-centric tasks, all without the need for additional training, models, or inference steps. Experimental results demonstrate that VAR enables LMMs to process visual information more effectively by adjusting their internal attention mechanisms, offering a new direction to enhancing the multimodal capabilities of LMMs.

Starting from flow- and diffusion-based transformers, Multi-modal Diffusion Transformers (MM-DiTs) have reshaped text-to-vision generation, gaining acclaim for exceptional visual fidelity. As these models advance, users continually push the boundary with imaginative or rare prompts, which advanced models still falter in generating, since their concepts are often too scarce to leave a strong imprint during pre-training. In this paper, we propose a simple yet effective intervention that surfaces rare semantics inside MM-DiTs without additional training steps, data, denoising-time optimization, or reliance on external modules (e.g., large language models). In particular, the joint-attention mechanism intrinsic to MM-DiT sequentially updates text embeddings alongside image embeddings throughout transformer blocks. We find that by mathematically expanding representational basins around text token embeddings via variance scale-up before the joint-attention blocks, rare semantics clearly emerge in MM-DiT’s outputs. Furthermore, our results generalize effectively across text-to-vision tasks, including text-to-image, text-to-video, and text-driven image editing. Our work invites generative models to reveal the semantics that users intend, once hidden yet ready to surface.