Large-scale search and recommendation systems typically adopt a cascaded architecture of retrieval, pre-ranking, ranking, and re-ranking to balance efficiency and accuracy. However, pre-ranking still faces challenges of behavioral sparsity, limited interest diversity, and computational latency. We propose the Query-Attention Dual-Stream (QADS) framework to address these issues. QADS partitions user behaviors into strongly and weakly correlated streams and further decomposes them into fine-grained subsequences guided by domain knowledge. A query-centric attention mechanism reduces complexity from O(N) to O(1), enabling efficient inter- and intra-sequence modeling. A contrastive cross-category transfer module propagates dense patterns from weakly correlated to sparse domains, while a latency-aware parallel inference architecture further reduces delay by 36%. Experiments on public and industrial datasets show that QADS delivers significant performance improvements and has been successfully deployed in large-scale e-commerce search systems.

Generative retrieval formulates document retrieval as an identifier generation task. While prevailing methods increasingly adopt Semantic IDs (SIDs), their opaque nature and rigid mappings struggle with the dynamic inventory and strict interpretability requirements of E-commerce search. Furthermore, generating accurate targets from brief queries against noisy, loosely structured item titles remains a practical challenge. To address these issues, we propose a Query-to-Multi-Span generative retrieval framework tailored for E-commerce. Instead of relying on opaque SIDs or raw titles, our method simplifies the process by generating interpretable multispan identifiers from queries. We align the autoregressive model with user preferences using click logs, and employ a constraintbased beam search to isolate key spans for final item retrieval. This approach explicitly bridges generative models with robust constraint matching, ensuring both matching accuracy and transparency. Extensive offline evaluations demonstrate competitive retrieval performance, and online A/B tests confirm its effectiveness in delivering measurable conversion gains in a production environment.