Concerns about AI-generated political content are growing, yet there is limited empirical evidence on how deepfakes appear and circulate across social platforms during major events in democratic countries. We analyze the 2025 Canadian federal election across X, Bluesky, and Reddit using a high-accuracy detector trained on diverse modern generative models, covering 187,778 posts. We find that 5.9% of election-related images were deepfakes. Right-leaning accounts shared them more often (9.2% of images flagged) than left-leaning users (3.9%), with flagged content more frequently defamatory or conspiratorial. Yet, most detected deepfakes were benign or non-political, and harmful ones drew little attention, accounting for only 0.1% of all views on X. Overall, deepfakes were present in the election conversation, but their reach was modest, and realistic fabricated images, although less common, drew higher engagement, highlighting growing concerns about their misuses.

The online information ecosystem enables influence campaigns of unprecedented scale and impact. We urgently need empirically grounded approaches to counter the growing threat of malicious campaigns, now amplified by generative AI. But, developing defenses in real-world settings is impractical. Social system simulations with agents modelled using Large Language Models (LLMs) are a promising alternative approach and a growing area of research. However, existing simulators lack features needed to capture the complex information-sharing dynamics of platform-based social networks. To bridge this gap, we present SandboxSocial, a new simulator that includes several key innovations, mainly: (1) a virtual social media platform (modelled as Mastodon and mirrored in an actual Mastodon server) that enables a realistic setting in which agents interact; (2) an adapter that uses real-world user data to create more grounded agents and social media content; and (3) multi-modal capabilities that enable our agents to interact using both text and images---just as humans do on social media. We make the simulator more useful to researchers by providing measurement and analysis tools that track simulation dynamics and compute evaluation metrics to compare experimental results.