Retrieval-Augmented Generation (RAG) enhances large language models (LLMs) by integrating external knowledge, where the LLM's ability to generate responses based on the combination of a given query and retrieved documents is crucial. However, most benchmarks focus on overall RAG system performance, rarely assessing LLM-specific capabilities. Current benchmarks emphasize broad aspects such as noise robustness, but lack a systematic and granular evaluation framework on document utilization. To this end, we introduce Placeholder-RAG-Benchmark, a multi-level fine-grained benchmark, emphasizing the following progressive dimensions: (1) multi-level filtering abilities, (2) combination abilities, and (3) reference reasoning. To provide a more nuanced understanding of LLMs' roles in RAG systems, we formulate an innovative placeholder-based approach to decouple the contributions of the LLM's parametric knowledge and the external knowledge. Experiments demonstrate the limitations of representative LLMs in the RAG system's generation capabilities, particularly in error resilience and context faithfulness. Our benchmark provides a reproducible framework for developing more reliable and efficient RAG systems.

Junjie Wang, Zequn Xie, Dan Yang, Jie Feng, Yue Shen, Duolin Sun, Meixiu Long, Yihan Jiao, Zhehao Tan, Jian Wang, Peng Wei, Jinjie Gu. Proceedings of the 64th Annual Meeting of the Association for Computational Linguistics (Volume 1: Long Papers). 2026.

In this paper, we seek to carefully prompt a Large Language Model (LLM) with domain-level knowledge as a better marketing-oriented knowledge miner for marketing-oriented knowledge graph construction, which is non-trivial, suffering from several inevitable issues in real-world marketing scenarios, i.e., uncontrollable relation generation of LLMs, insufficient prompting ability of a single prompt, unaffordable deployment cost of LLMs. To this end, we propose PAIR, a novel Progressive prompting Augmented mIning fRamework for harvesting marketing-oriented knowledge graph with LLMs. In particular, we reduce the pure relation generation to an LLM-based adaptive relation filtering process through knowledge-empowered prompting technique. Next, we steer LLMs for entity expansion with progressive prompting augmentation, followed by a reliable aggregation with comprehensive consideration of both self-consistency and semantic relatedness. In terms of online serving, we specialize in a small and white-box PAIR (i.e., LightPAIR), which is fine-tuned with a high-quality corpus provided by a strong teacher-LLM. Extensive experiments and practical applications in audience targeting verify the effectiveness of the proposed (Light)PAIR.

In this paper, we explore a new way for user targeting, where non-expert marketers could select their target users solely given demands in natural language form. The key to this issue is how to transform natural languages into practical structured logical languages, i.e., the structured understanding of marketer demands. In practical scenarios, the demands of non-expert marketers are often abstract and diverse. Considering the impressive natural language processing ability of large language models (LLMs), we try to leverage LLMs to solve this issue. To stimulate the LLMs' reasoning ability, the chain-of-thought (CoT) prompting method is widely used, but existing methods still have some limitations in our scenario: (1) Previous methods either use simple "Let's think step by step" spells or provide fixed examples in demonstrations without considering compatibility between prompts and concrete questions, making LLMs ineffective when the marketers' demands are abstract and diverse. (2) Previous methods are often implemented in closed-source models or excessively large models, which is not suitable in industrial practical scenarios. Based on these, we propose ARALLM (i.e., Analogical Reasoning Augmented Large Language Models) consisting of two modules: Analogical Reasoning based Prompting and Reasoning-Augmented Multi-Task Model Distillation. Then, we adopt a retrieval-based method to conduct analogical reasoning with the help of the reasoning library. The experimental results show that this prompting strategy achieves better performance than the ordinary prompting method. Beyond that, we distill knowledge from super LLMs (GPT-3.5) to fine-tune smaller student LLMs in a multi-task training paradigm, enabling the models to be easily deployed in practical environments. Part of our data and code can be found at https://github.com/alipay/Analogic-Reasoning-Augmented-Large-Language-Model.

With the growing popularity of various mobile devices, user targeting has received a growing amount of attention, which aims at effectively and efficiently locating target users that are interested in specific services. Most pioneering works for user targeting tasks commonly perform similarity-based expansion with a few active users as seeds, suffering from the following major issues: the unavailability of seed users for new-coming services and the unfriendliness of black-box procedures towards marketers. In this paper, we design an Entity Graph Learning (EGL) system to provide explainable user targeting ability meanwhile applicable to addressing the cold-start issue. EGL System follows the hybrid online-offline architecture to satisfy the requirements of scalability and timeliness. Specifically, in the offline stage, the system focuses on the heavyweight entity graph construction and user entity preference learning, in which we propose a Three-stage Relation Mining Procedure (TRMP), breaking loose from the expensive seed users. At the online stage, the system offers the ability of user targeting in real-time based on the entity graph from the offline stage. Since the user targeting process is based on graph reasoning, the whole process is transparent and operation-friendly to marketers. Finally, extensive offline experiments and online A/B testing demonstrate the superior performance of the proposed EGL System.