Recently, self‑supervised representation learning relying on vast amounts of unlabeled data has been explored as a pre‑training method for autonomous driving. However, directly applying popular contrastive or generative methods to this problem is insufficient and may even lead to negative transfer. In this paper, we present AD‑L‑JEPA, a novel self‑supervised pre‑training framework with a joint embedding predictive architecture (JEPA) for automotive LiDAR object detection. Unlike existing methods, AD‑L‑JEPA is neither generative nor contrastive. Instead of explicitly generating masked regions, our method predicts Bird’s‑Eye‑View embeddings to capture the diverse nature of driving scenes. Furthermore, our approach eliminates the need to manually form contrastive pairs by employing explicit variance regularization to avoid representation collapse. Experimental results demonstrate consistent improvements on the LiDAR 3D object detection downstream task across the KITTI3D, Waymo, and ONCE datasets, while reducing GPU hours by 1.9×–2.7× and GPU memory by 2.8×–4× compared with the state-of-the-art method Occupancy-MAE. Notably, on the largest ONCE dataset, pre‑training on 100K frames yields a 1.61 mAP gain, better than in case of all the other methods pre‑trained on either 100K or 500K frames, and pre‑training on 500K frames yields a 2.98 mAP gain, better than in case of all the other methods pre‑trained on either 500K or 1M frames. AD‑L‑JEPA constitutes the first JEPA‑based pre‑training method for autonomous driving. It offers better quality, faster, and more GPU‑memory‑efficient self‑supervised representation learning.