Inner source is an approach to collaboration across intra-organizational boundaries for the creation of shared reusable assets. Prior project reports on inner source suggest improved code reuse and better knowledge sharing. Using a multiple-case case study research approach, we analyze the problems that three major software development organizations were facing in their product line engineering efforts. We find that a root cause, the separation of product units as profit centers from a platform organization as a cost center, leads to delayed deliveries, increased defect rates, and redundant software components. All three organizations assume that inner source can help solve these problems. The article analyzes the expectations that these companies were having towards inner source and the problems they were experiencing in its adoption. Finally, the article presents our conclusions on how these organizations should adapt their existing engineering efforts.